Laundry Detergent, Luxury Cologne & Perfume Scented | 50 Loads | Sea Salt & Citrus | Skin-Friendly & Plant-Based | Made in USA | 32 oz

Loaded is my most favorite Laundry detergent ever. Smells somewhat like cologne but definitely has a clean clothes scent. I really like the African Sandalwood scent and I have tried the French Cognac as well. My girlfriends coworkers say she smells amazing when she goes to work in clothes I washed. They recently updated the bottle design and I feel like this addresses the gummed up lid problems I was having with pouring capfuls into the wash. Cleans the clothes well and leaves a very fresh lasting luxury scent.

I didn’t realize it’s possible and I’m not embarrassed to say it - I’m excited about doing laundry now. OK, maybe I’m a little embarrassed. But this stuff smells incredible. I hate to even use that word because it sounds disingenuous, but a fact is a fact. You really don’t realize how much of a synthetic chemical mess the other usual detergents are until you pour this stuff into your washing machine. It’s like taking a bottle of cologne and spritzing all over your laundry. My laundry room smells fantastic while using it too. So in terms of cleaning power I know for a fact that enzymes are essential in a detergent for lifting stains, so when I was browsing here and saw the nifty bottle design and cologne scented feature I wanted to make sure it has enzymes to actually do the job. I saw “enzyme blend” in the ingredients so I checked on their website and it has 6 enzymes. That is impressive. Most detergents have 2-3. I don’t know if that’s actually overkill or not but it took out some grass and blood stains with ease so literally more power to it. And yes, my clothes smell nice after using it. Not overpowering by any means but just enough to matter. I did buy one of each scent. Don’t ask me to pick which one is better though. I can’t decide. Two completely different smells. African Sandalwood is smooth warm and cozy and Italian Riviera is crisp and clean. Sandalwood on towels and pillowcases is the way to go though. Anyway this seems to be a new product so I’m glad it caught my eye and I took the risk on it. It’s worth every penny. Even the bottle and the cap are cool. Yes, I notice stuff like that when I’m excited.

I love the smell of this detergent, I got Maldivian Palm, I love the fact that I can still smell it on my clothes once they have been washed and dried and It’s not over powering. Seems to clean my clothes well and hasn’t left behind any stains. The only negative so far is it’s a little pricey. I have gone through so many different detergents to find one that actually makes my clothes smell good after they are washed and dried and this is the only one that does the job.

This detergent was amazing from start to finish! The bottle is a lot bigger than I anticipated (which isn’t a problem, at all). I like how the product is thick and not watery or runny. It smells AMAZING! My husband does CrossFit so his clothes can get a bit funky, especially in the Florida heat. I did one load of his laundry and his clothes came out smelling great! This detergent does NOT just cover up odor. It eliminates it while replacing it with the scent of your choice. This will revolutionize the way you do laundry. The scents are so unique and enjoyable, you won’t need cologne with it! I’ve paired this detergent with the dryer balls and scented oil and it made my laundry experience that much better. Once I run out, I’ll be purchasing the others to try!

So, I received the product on 1/9, and I waited patiently to do this review four days later, to be absolutely certain my sense of smell hadn't failed me. For starters, when you open the box you're greeted with a message printed under the flap "Go ahead, take a whiff. " So, I'm all for instructions, I went to twist the cap ,it was loose, and came off effortlessly. Now, two things immediately went through my mind, either someone else purchased/returned it after taking a "whiff." or I got a sample of the "whiff test bottle" from the factory. I took a whiff, and it was just a subtle scent, and nothing like what I would expect from new unopened detergent. Off to the laundry I go because I'm still in the giving the benefit of the doubt phase. One capful as per instructs with cold water. Went upstairs and waited for it to be done. Went back downstairs expecting to be greeted with the usual amazing smell I get from other detergents....and I smelled NOTHING! Nothing at all, until I opened the washing machine door, and got that same subtle cologne scent. At this point I'm disappointed. I put the clothes in the dryer and after a few minutes went outside to where the dryer vent is...and I smell NOTHING! So my disappointment meter is going up. I called the friend who referred me to the product, and she came over a few hours later. Right away, she smelled the freshly laundered clothes and immediately asked to see the bottle, because she barely smelled the scent she's so familiar with. She opened the cap and said "this is same scent, but this scent is not as strong, and not even close to what I've been using at home." I told her of the loose cap and she said the words I dreaded "You must've gotten a bottle that someone sent back." We did another load and this time with two caps full/cold water and same results...walked in the laundry room NOTHING...just the same subtle smell that goes completely away once the clothes are dried. So, the bottle looks good, no concentration, poor detergent quality, no value for the money, no effectiveness. I paid for an overpriced detergent that didn't deliver whatsoever, came with a loose cap, and someone else familiar with the scent implied I got a hand-off product.

I was using Mozi wash then wanted to give this a try, I'll be switching back to Mozi wash. This is overpriced for what you get. It smells good initially however the scent is barely noticeable after a wash if noticeable at all. It doesn't do much at all for stains either. It does clean my clothes just fine, however I would like to smell the detergent afterwards without using 3x the recommended amount per wash.

My wife really wanted me to find a product that did not have chemicals but made my clothes smell nice. The one she uses doesn’t quite get the smell out of my clothes. This did the trick works great.