






🌟 Elevate your hair game with pure, organic auburn brilliance!
It's Pure Organic Henna Hair Dye in Auburn is a 100% natural, vegan, and gluten-free hair color paste certified by The Soil Association. Free from harsh chemicals like PPD, ammonia, peroxide, and resorcinol, it delivers a unique, vibrant auburn shade that enhances shine and volume while strengthening hair. Suitable for all hair and skin types, it offers a safe, nourishing alternative to conventional dyes, with color developing fully over 24 hours for a personalized, long-lasting finish.
| ASIN | B01HH3A4BM |
| Best Sellers Rank | #71,921 in Beauty ( See Top 100 in Beauty ) #242 in Hair Hennas |
| Brand | It's Pure |
| Brand Name | It's Pure |
| Color | Auburn |
| Colour | Auburn |
| Container Type | Bottle |
| Customer Reviews | 4.0 out of 5 stars 1,231 Reviews |
| Full Cure Time | 24 Hours |
| Global Trade Identification Number | 05060319461218 |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Paste |
| Item Weight | 110 Grams |
| Item form | Paste |
| Manufacturer | It's Pure Organics |
| Material Features | Gluten Free, Natural, Organic |
| Material Type Free | Gluten Free |
| Number of Items | 1 |
| Package information | Bottle |
| Product Benefits | Gentle on hair and strengthening |
| Product benefits | Gentle on hair and strengthening |
| Unit Count | 110 Grams |
D**S
Absolutely Brilliant! :)
Went for the dark brown after not getting on with the light brown. This product is brilliant I can’t stress that enough. I dye my beard otherwise I’d be so grey and I’m only a 33 year old man. I was using just for men for the past year but after a few months I developed severe itchy red skin due to whatever toxic chemical they use in their products. It wouldn’t surprise men if the just for men products are likely carcinogenic or dangerous to health. So I went on the lookout for something organic or natural and came across this which I have to admit I thought it was a load of bolloc@s But, I ordered it in the hope that I could get relief from whatever the just for men chemicals were doing to me and my skin was so itchy and sore. So I literally mixed a heaped tea spoons worth in a plastic container using my old just for men brush. Mixed it into a paste with warm water, I mixed mine too watery though I used away at it anyway. I painted it on liberally and went in and watched a couple of hours of tv. To my amazement when I washed it all off 2 hours later I had a lovely brown beard that looked natural and real for the first time in a year. My facial hair felt nourished and soft unlike before! And it came out the loveliest colour. And the main thing, no itchy red sore face anymore, no irritation and no endless scratching. What a truly wonderful product that is better for your health and actually does a far better job. Thank you so much to whoever came up with this! Tips! Couple of things I learned The powder is green so when you paint it on your face or head things look green even after washing out. Not green like grass but a greenish tinge. Do not worry about this, I noticed after waking up the next day when it oxidises the true colour appears and it’s lovely when it does. I apply in the evening once a week for this reason. For men’s beards you need only a little bit of powder and water so it will last ages There’s an earthy natural smell that lingers especially if the hair gets wet. This doesn’t bother me at all the benefits far outweigh any worry of that It takes longer than my old just for men product ie 2 hours as opposed to 10 minutes however I have no weird chemical burns / irritation and my skin and beard is far better using this Pure stuff without a shadow of a doubt. I treat myself once a week to this and look at it like a bit of me time, sounds weird but when you feel the difference for yourself you’ll thank yourself for it. Final thoughts! If you are like me and you like organic, less harmful chemicals or simply want a product that looks much more natural that the chemical dyes then I’d say jump at this. I’m so so glad I’ve found it and I’ll never go back to just for men or similar toxic chemical brands
R**L
C'est fabuleux.
J'ai utilisé ce produit pour teindre les cheveux. Il les a couvert bien. J'aime que les ingrédients sont naturels.
R**E
Great product that works well...
This works on my beard and covers the grey nicely, thank God is all I can say after long suffering irritation and pain using JFM. This product is easy to use and I've had no issues with poor colouring. My only fault is stubborn white hairs persist but there are very few of these and perfectly acceptable; and you need to keep the dye in for at least an hour I think before washing it out in order to get the results you want (as I'm trying to cover grey I kept the dye in for 2 and a half hours). My beard is as black now as it once was many years ago 👍🏽.
N**E
Terrible colour.
Having previously used a different brand henna dye I thought I would try this one. Upon receiving the item I made sure the dye was the right colour in the box. I mixed the powder as per instructions, all mixed lovely. Applied to hair and left it on for the required amount of time. When rinsing my hair, I noticed the water was a murky brown/green colour (the dye mixture was green and having used henna previously I knew that the water colour wasn’t necessarily the hair colour). I also noticed that my hair felt really dry too, I conditioned as usual. Whilst drying my hair, I saw that my hair colour (originally auburn) was quite dark and in the light it had a greenish hue to it. Once dry, not only was my hair so dry and frizzy but the colour was not auburn at all. It looked like a muddy, greenish brown. Like a murky river colour, nothing like the colour on the box. I have been using auburn henna dye for years and always got a lovely colour. Maybe I got a bad batch but will never use this brand again.
C**N
Very good product.
Great product. It smells terrible but I left it on for 1.5 hours and it covered all my grey hair and left it shiny and well conditioned.
Trustpilot
3 weeks ago
2 months ago