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C**D
A Must Read For Business Enthusiast
What I LikedJust like the other book I have purchased together with this one this book will be a great help to your dental business or any other typical business. The content of this book tackles about falling and striving to get back from where you have started. The author also states on putting up a business at an age that for others seem to be difficult and impossible. The book teaches to use your experiences to apply on the path you are taking. I think this book is based with the author's personal experience.What I Didn't LikedThis is a little expensive than the other book upon comparing them, I think this is in paper back unlike the other one that is in hard cover but other than that I like this book same goes with the other book.User ExperienceI bought this book together with the other one that deals also with dental business, but in this book you will be able to read not just for dental profession but also to other profession you are into. This book tell everything on a business side, good ones, difficult ones even ugly ones. Very impressive since you will be able to know that you don't need to spend over on a marketing or ads. A must read for all into business whether be it a dental or not.Repurchase And RecommendYes, I as well recommend this to people looking for a way how their businesses can grow and for those still looking on what business they should go to. All dental business owners should own a copy of this book. Businessman will be amazed since they will be able to know other methods or techniques on how to grow a business, it can be starting from scratch and even after a fall.
D**Y
Effective Dental Marketing is essential for dental practice profitability
Dr. Bill Williams is a master marketer and in this book he doesn't pull any punches. He tells you the good, the bad and the ugly, so to speak. That means he share his missteps as well as his successes. He tells you what to do and gives you the knowledge to be able to do what he has done. Doctors pay thousands of dollars to consultants who don't have a fraction of the knowledge that this book teaches. Whether you work with a marketing consultant or not, this book can give you a competitive advantage and using it's principles can virtually assure your success. Every progressive dental business person should read and study this book, then read and study it again. S. Kent Lauson, DDS, MS, Orthodontist, Author Straight Talk about Crooked Teeth.
I**Y
Four Stars
Good read, with good ideas especially if you're just starting out
T**Y
Really great book. Full of content
Really great book. Full of content. I've read quite a few practice management books that ultimately were just fluff and a sales pitch for the consultant. This is useful. Not just concepts, but actual rubber meets the road advice. I would prefer digital or Kindle and almost didn't purchase simply because of that, but I'm glad I did. I don't want a physical book, but I wont discount the author for my preferences. 5 of 5.
D**L
A must have for all dentists who wish to be successful!
Still reading and taking a step at a time. Can give you great ideas to create the image you want to project to the public. This in turn naturally leads to an increase in new patients and patient referrals. Have seen results and I'm only about half way through the book.
D**N
He's DONE IT!
Dr. Bill Williams is not just an author; he's a real dentist with real experience; tried and true to his real life as a "wet-fingered" dentist. He's an authentic and original thinker when it comes to marketing and management. WINNER!
S**S
Needs a good editor
The ideas in this book are a bit dated. Near the end, the author includes a bizarre chapter about Jesus. I wasn't sure why I was reading religious text in a marketing book. I thought it was inappropriate.
M**H
Fantastic resource
This a powerful blend of timeless information with a 21st century web-centric approach. Well done, Dr. Bill Williams.
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