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Superior Preference Fade-Defying + Shine Permanent Hair Color, U163 Hi-Lift Golden Brown, Pack of 2, Hair Dye

Superior Preference Fade-Defying + Shine Permanent Hair Color, U163 Hi-Lift Golden Brown, Pack of 2, Hair Dye

Q: What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

Q: What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

Q: What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Q: Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

Q: What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

Product ID: 117931087

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Details

Color
U163 Hi-Lift
Package Information
Box
Product Benefits
Conditioning
Brand
L'Oreal Paris
Item Form
Gel

⏳Long-lasting color

🎨50+ shades

💧Shine Serum

Frequently Bought Together

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, U163 Hi-Lift Golden Brown, Pack of 2, Hair Dye

L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 6G Light Golden Brown, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1

L'Oreal Paris Magic Root Cover Up Gray Concealer Spray Light Golden Brown 2 oz.(Packaging May Vary)

Description

✨ Unlock Your Hair's True Potential! ✨

INNOVATIVE FORMULA - Combining cutting-edge technology with beauty!
ULTIMATE SHINE CARE - Infused with Care Supreme Conditioner!
DIVERSE SHADE SELECTION - Find your perfect match among 50+ shades!
FADE DEFYING BRILLIANCE - Experience vibrant color that lasts!
VERSATILE COLOR OPTIONS - From bold hues to subtle highlights!

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color in U163 Hi-Lift Golden Brown offers a long-lasting, vibrant hair color experience. This kit includes a gel hair dye formula paired with a Care Supreme Conditioner featuring Shine Serum, ensuring your hair remains silky and radiant. With over 50 shades available, you can easily find the perfect color to express your unique style.

Have a Question? See What Others Asked

What is L’Oreal Preference haircolor?

What has changed with the new formula?

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Which L’Oreal Preference shade should I choose?

What should I use to maintain my hair color?

Common Questions

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