COMPACT POWERHOUSE - 25g of concentrated paste packed in a sleek, easy-to-store container—ready whenever creativity strikes.
UNIVERSAL BAKING BUDDY - Perfectly blends into buttercream, royal icing, fondant, macarons, and more for flawless finishes.
BOLD DEEP PURPLE IMPACT - Achieve intense, vivid color with just a tiny amount—no compromise on taste or texture.
CLEAN CONSCIOUS CHOICE - Nut-free, gluten-free, alcohol-free, GM-free, kosher, halal, vegan—bake with confidence and inclusivity.
ENDLESS CREATIVE SPECTRUM - Mix with 50+ colors to craft your unique shades and wow your guests every time.
Sugarflair Deep Purple Food Colouring Paste is a 25g highly concentrated, versatile, and allergen-free paste designed to deliver bold, vibrant purple hues across a wide range of baking and decorating applications—from buttercream to fondant and macarons—without altering taste or texture. Suitable for professional bakers and home creatives seeking premium, inclusive ingredients.
Specifications
Product Dimensions
5.4 x 3.3 x 3.3 cm; 25 g
Item model number
A131
Product Name
Deep Purple Food Colouring Paste.
Units
25.0 gram
Storage Instructions
Store in a cool dry place away from direct sunlight
Nut Free, Gluten Free, Alcohol Free, GM Free, Kosher, Halal and is suitable for Vegetarians and Vegans.
Caffeine content
caffeine free
Manufacturer
Sugarflair Colours
Have a Question? See What Others Asked
What color will get a sponge cake closest to halloween orange? Ditto green? Ditto purple?
Can this used to Color marzipan
Is this suitable for chocolate?
Has anyone used the violet for turning buttercream white? Did it work?
Reviews
4.6
All from verified purchases
B**I
Excellent
Excellent product . Great coloring for my icing
R**Y
Great vibrant colour
These were a great vibrant colour and quality, good value as a little goes a long way and no taste which is even better
A**R
good product
lovely colour, good product
A**R
Easy to use, vibrant colour
I used it to make a red velvet sponge cake. It mixed well, vibrant colour
J**
Jesus Christ Bless
The item I ordered was different to the one I received but the one I received has a more vibrant colour to the one I received. Therefore I thank the God and the seller for choosing this colour. The colour is absolutely beautiful. I ordered Christmas red for a red velvet cake and received red blood instead. Blood red for a red velvet cake is absolutely amazingly beautiful. It is affordable I would recommend.
Y**H
Vonnie
As a cake decorator I find the colouring paste the best to colour icing it worked better than liquid,so I am very pleased with my item
M**L
Sugar paste colouring
Excellent quality food colouring. I would definitely recommend it and will be happy to order more when required.
N**N
Not strong red color
The color is not really red. I expected to be more strong red but was light one . I bit disappointed .
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Vikram D.
The MOLLE sheath is of exceptional quality. Very happy with my purchase.
2 weeks ago
Meera L.
Smooth transaction and product arrived in perfect condition.
Add the Deep Purple food colouring paste a little at a time using a cocktail stick or small spatula to achieve different shades and depth of colour, remembering that the colour may intensify as it develops over time.
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