Positioning: The Battle for Your Mind
N**A
very informative
very good book by kotler. go for it.
M**R
Good book
Good to read
H**N
Good quality
Great quality
D**O
amazing read
Psychology applied to business. It was a very good read. Lots of marketing gems for releasing products in a very information saturated world
R**D
Common sense advice for positioning
This book couples theory with real examples to help the reader grasp the principles. I recommend reading this if you’re in the fields of marketing, advertising or sales.
G**O
Un libro básico para quienes se introducen al marketing
La info no es muy actual pero sirve para tener contexto de la evolución de las marcas
X**U
super livre ,recommande
Un bon livre, qui mérite d'être lu et relu, tant pour les entrepreneurs que pour les travailleurs.
M**O
Il migliore libro di marketing mai scritto
Questo è semplicemente il migliore libro di marketing mai scritto, una volta capito il messaggio di Al Ries tutto il resto è contorno.
Trustpilot
2 months ago
1 day ago
