Why can you not use this product on natural gray hair?

I use this on my naturally grey hair, it is fantastic and has done more for the yellow than purple has done in years. I bought it at the suggestion of friends with gray hair! Love this stuff

My hair is silver white. Most purple shampoos make my hair a dull grey. Will this shampoo make my hair a bright shiny silver white?

Yes this shampoo will keep your hair icy blonde/ Platinum

How does this work for dark brown or black hair?

This is for Icy Blonde only won’t work on dark hair, It just keeps the blonde lighter and takes the brassy and golden tones out

How often do I need to use? Once a week?

My hairdresser advised me to use it no more than every other shampoo. So, you use your regular shampoo and then the next time you can use Milkshake. To much highlighting dries the hair is what she told me. Good luck

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- milk_shake Icy Blond Shampoo | Mutes Yellow Tones in Blond Hair, 10.1 Oz | Black pigment helps cool brassiness and maintain icy, ash-toned platinum color between salon visits

Product ID: 482936611

Details

Age Range (Description)
Adult
Brand
milk_shake
Hair Type
Blonde
Item Form
Liquid
Scent
Grape

✨Maintains icy, ash-toned platinum shine

💧Enriched with milk proteins for softness

❄️Black pigment cools brassiness

R1107

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Sold byAmazon South AfricaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

❄️ Stay icy, stay iconic – Blonde brilliance that turns heads!

SWEET GRAPE SCENT - Enjoy a subtle, refreshing fragrance that elevates your hair care routine.
FREEZE OUT BRASSINESS - Black pigments neutralize yellow tones for that flawless icy blonde.
MILK POWERED STRENGTH - Infused with milk proteins to strengthen and soften every strand.
PARABEN SULFATE FREE - Gentle, natural ingredients protect your hair’s health without harsh chemicals.
SALON QUALITY RADIANCE - Keeps your platinum and ash blond hair vibrant and glossy between visits.

milk_shake Icy Blond Shampoo is a 10.1 oz professional-grade formula designed to mute yellow tones and maintain icy, ash-toned platinum hair. Enriched with black pigments and milk proteins, it strengthens hair while delivering vibrant, salon-fresh radiance. Paraben and sulfate free, it’s perfect for blondes seeking to keep their color bright and brass-free between salon visits.

Specifications

ASIN	B09T3M16ZP
ASIN	B09T3M16ZP
Age Range Description	Adult
Best Sellers Rank	#4,008 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #117 in Hair Shampoo
Brand Name	milk_shake
Customer Reviews	4.4 4.4 out of 5 stars (6,020)
Hair Type	Blonde
Item Dimensions	1.97 x 1.97 x 8.66 inches
Item Form	Liquid
Item Weight	10.1 Ounces
Item model number	8032274147282
Liquid Volume	300 Milliliters
Manufacturer	z.one concept SRL
Manufacturer	z.one concept SRL
Manufacturer Part Number	50AHBL035
Material Type Free	Paraben Free, Sodium Laureth Sulfate Free
Model Number	8032274147282
Number of Items	1
Other Special Features of the Product	Natural Ingredients
Product Benefits	Infused with black pigments to neutralize yellow tones while enhancing ash hues. Leaves hair feeling soft, clean, and toned. Ideal for platinum and very light blonde hair. Not recommended for gray or white tones. Use regularly to maintain a fresh, icy finish.
Product Dimensions	1.97 x 1.97 x 8.66 inches; 10.1 ounces
Scent Name	Sweet Grape
Suitable Hair Color	Dark Blonde
Unit Count	10.1 Fluid Ounces

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R1107

Duties & taxes included

In stock

Sold byAmazon South AfricaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to South Africa.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

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