Why can you not use this product on natural gray hair?

I use this on my naturally grey hair, it is fantastic and has done more for the yellow than purple has done in years. I bought it at the suggestion of friends with gray hair! Love this stuff

My hair is silver white. Most purple shampoos make my hair a dull grey. Will this shampoo make my hair a bright shiny silver white?

Yes this shampoo will keep your hair icy blonde/ Platinum

How does this work for dark brown or black hair?

This is for Icy Blonde only won’t work on dark hair, It just keeps the blonde lighter and takes the brassy and golden tones out

How often do I need to use? Once a week?

My hairdresser advised me to use it no more than every other shampoo. So, you use your regular shampoo and then the next time you can use Milkshake. To much highlighting dries the hair is what she told me. Good luck

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Icy Blond Shampoo | Mutes Yellow Tones in Blond Hair

Product ID: 482936611

Details

Age Range (Description)
Adult
Brand
milk_shake
Hair Type
Blonde
Item Form
Liquid
Scent
Grape

🖤Black pigmented formula for vibrant ash hues

🥛Enriched with milk proteins for strength & shine

❄️Neutralizes yellow tones for icy blond brilliance

R1282

Duties & taxes included

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Sold byAmazon South AfricaDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

❄️ Stay Frosty, Stay Flawless: The Ultimate Blonde Brightener

PARABEN SLS FREE - Gentle yet effective formula that cares for your hair and scalp without harsh chemicals.
GRAPE SCENTED LUXURY - Enjoy a subtle, refreshing grape fragrance that elevates your hair care routine.
FREEZE OUT BRASSINESS - Black pigments mute yellow and golden tones for a flawless icy blond finish.
MILK POWERED STRENGTH - Infused with milk proteins to fortify and soften every strand, boosting manageability.
SALON QUALITY RADIANCE - Delivers cool-toned vibrancy and glossy shine with every wash, keeping your blond fresh between toning sessions.

milk_shake Icy Blond Shampoo is a 10.1 oz black pigmented shampoo designed to neutralize yellow and brassy tones in light blonde hair. Enriched with milk proteins and amino acids, it strengthens and softens hair while enhancing cool, ash-toned blond shades. Paraben and SLS free, it leaves hair vibrant, glossy, and salon-fresh with a refreshing grape scent, making it a must-have for maintaining icy blond radiance between toning sessions.

Specifications

ASIN	B09T3M16ZP
ASIN	B09T3M16ZP
Active Ingredients	Amino Acid Complex, Integrity 41, Milk Proteins
Age Range Description	Adult
Best Sellers Rank	#4,598 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #140 in Hair Shampoo
Brand Name	milk_shake
Customer Reviews	4.4 4.4 out of 5 stars (6,372)
Hair Type	Blonde
Item Dimensions	1.97 x 1.97 x 8.66 inches
Item Form	Liquid
Item Highlight	Black pigmented shampoo helps neutralize yellow and golden brassiness for a cool, ashy blond finish
Item Weight	10.1 ounces
Item model number	8032274147282
Liquid Volume	300 ml
Manufacturer	z.one concept SRL
Manufacturer	z.one concept SRL
Manufacturer Part Number	50AHBL035
Material Type Free	Paraben Free, SLES / SLS Free
Model Number	8032274147282
Number of Items	1
Other Special Features of the Product	Tones unwanted yellow or brassy tones on light blond hair
Product Benefits	Infused with black pigments to neutralize yellow tones while enhancing ash hues. Leaves hair feeling soft, clean, and toned. Ideal for platinum and very light blonde hair. Not recommended for gray or white tones. Use regularly to maintain a fresh, icy finish.
Product Dimensions	1.97 x 1.97 x 8.66 inches; 10.1 ounces
Scent Name	Grape
Suitable Hair Color	Light Blonde
Unit Count	10.1 Fluid Ounces

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