Fire Semi Permanent Conditioning Hair Color, Repairs and Rejuvenates Hair, All Hair Types and Textures, Vegan, CrueltyFree, GlutenFree, 8 Fl. Oz.

I really love how this color turned out wonderfully well worked perfectly for highlights and it’s the perfect shade of pinkish purple not a pink girl however, I will use this again for sure. I also really recommend grapeful as well that that’s my main for this brand. However, lavender fog is really growing on me. Also if you’ve never tried this dye before it has the greatest smelling strawberry scent that will last in your hair for a couple weeks. One of my favorite parts about it for sure also with the purples it usually fades to a blue to a green after a few months, which is great if you’re looking for a different Color I I don’t want to redo the same color right away!

Great dark purple, fades to blue. After trying a BUNCH of brands, this is my favorite.

I mix with red and it's just how I want😍It lasts a long time and washes off gradually

I’ve bought a few of these bottles in ORCHID (purple). It’s really an awesome well-covering hue. It last a long time and smells really good. I use foil and then a little plastic bag secured with a hair tie and 20-30 minutes later, all done.

faded to blue. Decided it was beyond help and ended up cutting it. Don’t do it unless you want to commit to the maintenance and you don’t mind an odd fade.

I thought this product was defective. It has slightly worked after the recommended time to deposit a light amount of color. This is good news if your hair is light enough. I have been using it to dilute my grapeful color and it turns out bluish. If anything, right now, it is helping me extend my other bottle of color (Grapeful, which is almost out), and I like to put it over my faded pieces to even them out.

I get compliments on my hair constantly! This is a great product!

I normally never write reviews, but my hair is blonde, the part I added this too. I waited 30-40 mins, nothing happened, my hair was as blonde as it was. So I thought, maybe this is just hair conditioner, but nope, apparently it’s a hair dye, that just disappointed unfortunately.Product purchased : Mint to beNever had a terrible experience with any past hair dyeMy haired looked nothing like the pictures provided in the Description.Will definitely be returning this item.