Strategic Management

I took Dr. Rothaermel's class at Georgia Tech as an MBA student with no previous experience in strategy. One of the things I really liked about the course and this book is Dr. Rothaermel's focus on using up-to-date, real-world examples of corporate strategy in practice. This book covers all of the important strategy frameworks in depth (SWOT, PESTEL, 5 Forces, etc.); but unlike other books, it does this with engaging examples that provide ample fodder for classroom discussions. The text itself is well-organized and easy to read. Key terms are clearly defined and the chapter illustrations support the text. I have continued to use this book as a reference for projects in my other MBA classes.

An absolutely great book about strategy. Timely, completely relevant information. I used this book for my MBA and I think it was one of the more useful textbooks I bought. I can see myself coming back to this extremely useful book for years to come. The author does such a great job of tying in current strategy issues with long standing strategic principles. Don't regret this purchase at all, you will enjoy the added knowledge.

It was almost exactly the book I needed, but it was the wrong version! Entirely my fault, but even so, I was able to do my course with minimal problems, as enough of the information was unchanged that it did not affect my grade, and it was a fraction of the cost of the one's for sale on campus.

I got this book for Professor Albright's senior business management course. I was an excellent course the course was way better than the book that I hardly even opened. I also really liked my professor as well not my favorite professor I have had but, in my top five for sure.

The information in this book was exceptional. The overall rental however was not so good. When I received the book it looked like it had been sat in the rain and then air-dried. When I wanted to look up a word in the index, it was hard to reference; as the pages were mostly stuck together. Rothaermal, F. however does an amazing job explaining strategic management.

Amazon rentals saves my finances because textbooks are so expensive! This book is very good. Great case studies, examples, graphics. I would highly recommend it if you want to learn about strategic management.

First off, I will disclose that Management is not my major or my interest. I am an Accounting student. With that being said, I don't necessarily enjoy all of the "models" and fancy acronyms given to every style of management and decision making possible. This book contains a lot of them. If you like that, you may enjoy this text. I felt it was a high-level overview and you need a lot of background knowledge before reading this to understand everything (Marketing concepts, Accounting concepts, Operations concepts) I felt very bored with the text at times as it got carried away explaining how one small concept affected some Fortune 500 business. It felt like the authors were trying to bulk up the chapters and page numbers. I ended up annoyed wasting 15 minutes on a section with just a few sentences on the topic at hand scattered among paragraphs of stories.

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