Services Marketing: People, Technology, Strategy
Product ID: 39006936
R1408
1
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Description
desertcart.com: Services Marketing: People, Technology, Strategy: 9780134123905: Lovelock, Christopher, Wirtz, Jochen: Books
Specifications
| Best Sellers Rank | #9,829,350 in Books ( See Top 100 in Books ) #4,765 in Business Marketing #34,710 in Marketing (Books) |
| Customer Reviews | 4.2 4.2 out of 5 stars (12) |
| Dimensions | 8.7 x 1.2 x 11 inches |
| Edition | 7th |
| ISBN-10 | 0134123905 |
| ISBN-13 | 978-0134123905 |
| Item Weight | 3.55 pounds |
| Language | English |
| Print length | 648 pages |
| Publication date | December 12, 2014 |
| Publisher | Pearson |
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