AlmayTruly Lasting Color Liquid Makeup, Long Wearing Natural Finish Foundation with Vitamin E and Lemon Extract, Hypoallergenic, Cruelty Free, -Fragrance Free, Dermatologist Tested, 120 Ivory, 1 oz

This is a wonderful feeling foundation. It spreads well, blends well, and covers slight freckles and blemishes but I chose what I believed to be the lightest color, buff, and it's still too dark... : (Can anyone tell me if ivory is any lighter?Okay, Update:I bought Ivory and I must take this up a notch from 4 stars to 5. The feel on my skin is fantastic, considering (I am naturally super oily and in all fairness I have NOT found a makeup that can deal), it sinks into my skin nicely, it covers well for me. What makes it cover well for me? I have light (sometimes ghostly where people beg me to get some sunlight) skin. Aforementioned, I have oily skin and very few wrinkles. I don't have pockmarks although I do get acne. My acne varies between whiteheads to downright cystic acne. There's not much you can do to cover cystic acne; they're not selling miracle in a bottle. It does cover whiteheads to the point where they are at least your skin tone. I am an avid user of retin-A so scarring and the dark coloration goes away quickly. I do not believe that if you have significant darkening from acne that this will be the product for you. For THIS issue I would strongly suggest Bare Minerals; I believe that they are calling themselves "Bare Essentials" now. It's that mineral makeup. Get the summer bisque concealer (if you are fair toned) and you WILL be covered. The main reason that I don't use this mineral makeup is that I don't require that kind of coverage and it appears to exacerbate my oily skin. The makeup itself is almost impossible to wash off (at least that was the old formula I don't know what it is like now) so it's a great go to makeup if you plan to sweat. Also a little moisture blends it in better. In fact, it is suggested that you spritz your face with water and blend in for a more natural look.NOW BACK TO THIS MAKEUP.... : )This is a fantastic makeup if you have acne but acne that doesn't leave much scarring or dark spots. I would consider this a medium coverage makeup. Lastly, I would not recommend for dry skin especially if you are concerned about makeup that makes fine lines more noticable.

I have no idea why my local CVS stopped carrying this. I've heard Revlon bought out Almay (?), so maybe that has something to do with it, not sure. I've used it for years, it's the ONLY make up that doesn't make my skin break out or get hot from a reaction or look oily or look flakey. I love the neutral color - my skin is fair (not pale) with pinkish undertones, so light or cool colors tend to look like clown makeup on me and medium or warm colors look like I have paint on my face. The neutral is just right.The makeup is fairly sheer, so it looks more natural, but you can layer in spots if you have broken capillaries or breakouts. (I would say it's not the best if you need a heavier cover up, but it works for light cover up.) In addition to having sensitive skin, I have combination skin, so it gets oily patches AND flaky patches occasionally, but this makeup doesn't emphasize or exacerbate either problem. (Looks best if you apply it when you've freshly washed and moisturized.) In spite of all of my skin issues (now add aging to the mix), I get a LOT of compliments on my complexion, so from that I'm guessing the makeup is sheer enough to look natural but pigmented enough to smooth any imperfections.The only thing I'm bummed about is that it used to have an SPF rating, and it doesn't anymore. I think I read that the SPF factor (15) was no longer considered high enough to qualify for a rating label, but I'm not sure how accurate that is. The whole reason I started wearing it was because I wanted something that was like a tinted sunscreen but for sensitive skin.I hope they keep this product going, I don't know what else I would be able to use...!

Good coverage - GOOD QUALITY

This is a very good makeup, spreads nicely and stays long

So I started to change my formula when it came to foundation being that I wanted to go for a healthier foundation a lot of these foundations are not hyperallogenic, unless you pay for non-drugstore foundation the only foundation I know that are hyperallogenic, that are for sensitive skin are physicians, boots, Almay, some Revlon products and Neutrogena but Neutrogena has a tendency of irritating my skin for some reason. I have combination skin with an oily T-zone I’m acne prone with sensitive skin, I’m 28 and still get acne I was using the Almay clear complexion which worked really well with me but unfortunately, I had read up on using salicylic acid which it contains, that with time it tends to thin the skin it is not good for people of medium skintone Hispanic or black I’m cool toned with a tan I realize that it was starting to leave dark spots on my face every time I broke out and it would clear up it would turn into a dark spot and scar so I decided to try this formula which has vitamin C, vitamin E which is healthier for your skin I must say that I am very impressed it goes on smoothly and does not emphasize on my pores it does not settle in lines although I do use it under my eyes with a Real techniques beauty blender and the rest of my face with a flat top kabuki brush. take it in mind this foundation will not look good at all!!’ if you do not know your undertone and do not get the right color foundation I have went through a few of them by now and have learned. As for coverage I have lots of acne scars but I do not like to wear heavy makeup I use full coverage in the winter time only because it doesn’t feel like it’s melting on my face. So I would say this is a medium coverage I have not tried to make it buildable but being that it sets very fast I don’t know if I’d want to try that though. This foundation is really good for spring and summer time because it is so light weight and does not come off easly. I purchased the buff, natural and naked none of them matched me I went to Ulta to get my undertone went with Beige 240 The beigie has a nice pink undertone. The foundation is a Semi matte has to be set with a powder so that it could live up to the actual 8 to 9 hours I also use NYX Clear studio primer which works well with this foundation you can get a total of nine hours without it looking cakey or blotchy or oil breaking through, I use physicians powder to set it. If you are looking for a natural lightweight foundation this is for you it does not have flashback or white cast when taking pictures which is a plus!! I have used Revlon color stay, L’Oreal pro matte, Boots beautiful mattifying, NYX Total control foundation and out of all of these foundations I’ve used this is by far the best!! although Almay clear complexion one has a better coverage I will say that this is just as good!! Good for combination skin with oily T-zone, acne prone skin, sensitive skin. Once you use makeup remover, wash this off your face your face it feel very soft at least for me it does I think that it’s because of the vitamin E which helps a lot with my dark acne spots. I have not had any breakouts with this foundation but then again I never do with Almay!!!