100% PURE BB Cream Shade 10 Luminous Full Face Coverage Skin Care & Glow - All-In-One Primer Concealer & Foundation Makeup - Shimmery, Dewy Youth Light Color w/Warm Undertone - Vegan - 1 Fl Oz

I love this product. I don't usually wear a lot of make up because it feels caked on and my skin feels so nasty and I will break out. So I normally just put on some mascara and lip gloss . Not anymore! This is so lightweight and feels kinda like your putting coconut creme on your face; kinda oily and therefore shiny, but my skin just loves it. The minerals in it also make it shiny but in a pretty glowing way. And if you have a matte powder foundation you can use it over this with no problems. It totally feels like I am pampering my skin and it has just enough coverage to help even put my skin tone. Win-Win.

I agree with some of the reviews that claim it's a little thick and sticky but I think that's responsible for the radiant glow. This is great for older women who might have dull skin. And this color is hard to find. There's a pinkish undertone which is perfect for my skin tone. I just purchased number 20 for the summer when I get a little more color. It is a slightly darker version of this one.

Love, love this! My skin has been weird and dry lately. I was tired of wearing regular make up all the time. I wanted something light, that would give me that natural slight Dewey look. This is it! This product is very thick. I get the desired amount I want to use and dab little amounts all over my face. Just kind of patting my face with my finger tips. Then it's easier to spread out. This actually covers pretty well. I'd say light to medium coverage. It definitely evens out my skin tone as I'm prone to redness. This is my go to everyday. Soon I will be adding the blur powder to my 100%P collection. That will finish off the look.

Horrible BB cream. I wish I had been more diligent in reading reviews. It's too thick and it takes too much rubbing and massaging to get even coverage. Worse yet, it settles into every crease, wrinkle and line on mature skin. More rubbing and massaging and it still highlights every flaw. I even tried adding moisturizer 1st - no change. For reference: I have normal skin - neither oily nor dry. What a waste of money!

My face has been breaking out due which I thought was due to pregnancy hormones but then switched to this and breakout have stopped! Love how it gives my face a glow. I love 100% pure!

i agree with the review below that said it was thick and sticky - i liked it at first in very small amounts on a couple places like around my nose, but when i tried to put it all over my face it was really awful. sticky, orang-y and thick. hard to distribute.

I would recommend this product to all. It works as advertised. For me it works best with a dabbing sponge and I use it sparingly on certain areas and then gradually cover other areas. Nice smooth appearance if it's not put on too heavily. It was also delivered on time as expected.

My all time favorite B.B. Cream. I have gone through 3 bottles of this and will continue to buy. It offers a little more coverage than a typical B.B. cream would and feels amazing on my skin, whenever I wear this I always have a beautiful glow through-out the day, the formula is very luminous so I usually apply a translucent setting powder on top for longer lasting wear. I have dry/sensative skin and it doesn’t sit in my dry patches or irritate my sensitivity’s.