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🤝 Unlock the art of turning no into yes — your negotiation game changer!
Getting Past No by William Ury is a highly acclaimed negotiation guide that introduces a 5-step 'Breakthrough Strategy' to overcome difficult situations. With a 4.6-star rating from 785 reviews and a strong presence in business and management categories, this book equips professionals with interest-based, cooperative negotiation techniques to resolve conflicts and secure long-term agreements.

| Best Sellers Rank | #55,654 in Books ( See Top 100 in Books ) #65 in Business Negotiating #231 in Human Resources #334 in Management Science |
| Customer Reviews | 4.6 out of 5 stars 785 Reviews |
P**M
Okay one
Good high level negotiations strategies but just a couple of practical examples makes the book not so interesting.
J**N
Impasse Blockbusting
In his superb book, William Ury builds on the pricipals first put forth in his first book with Roger Fisher, "Getting To Yes." In "Getting Past No" Ury discusses the nuances and niceties of negotiating using a joint problem solving approach which is "interest based" rather than being "rights based" or "power based." Ury explains that the challenge is to convert a confrontational situation to a cooperative creative problem solving process, that integrates the parties in a negotiation into a cooperative mode, that results in the best long term agreements. The specific wonder of this book, is its focus on what to do, when you don't know how to get past a problem. Ury calls his method the "Breakthrough Strategy" and is virtually totally as applicable for mediators as it is for negotiators. In fact, several times, Ury mentions that a mediator may assist the process. Simply put, Ury contends that there are basically 5 things that one needs to do to preserve smooth negotiations and to break through an impasse if it occurs. He calls these 'steps' by the following designations: "Go To The Balcony", "Step To Their Side", "Reframe", "Build Them A Golden Bridge" and "Use Power To Educate." These simple concepts are extremely useful tools for negotiators and mediators alike. There is no disappointment in this book. The approach and the writing style are just superb. Once again, the Harvard Group, especially William Ury, have produced a book that anyone can gain from and is almost a must for those in dispute resolution and negotiation on a day to day basis.
G**I
Must read
Useful information presented in a clear form
A**A
Un très bon outil de travail!
Le bouquin est un succès auprès de mes proches aussi. Il est très complet avec des vraies clés de négociation.
H**K
Five Stars
Very Nice
Trustpilot
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