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โจ Own your glow with fade-defying brilliance!
L'Oreal Paris Superior Preference Golden Reddish Blonde is a permanent hair color kit designed for professional-quality, fade-defying results lasting up to 9 weeks. Featuring a no-drip gel formula for precise application, it offers rich gray coverage and conditioning benefits. The kit includes a Vitamin E and UV filter-infused Shine Protect Conditioner to maintain vibrant, luminous hair with a silky finish. Suitable for all hair types, this product delivers salon-grade color and shine from the comfort of home.







| ASIN | B000KOSF30 |
| Best Sellers Rank | #171 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2 in Hair Color |
| Brand | L'Oreal Paris |
| Brand Name | L'Oreal Paris |
| Color | 9GR Golden Reddish Blonde |
| Container Type | Box |
| Customer Reviews | 4.7 out of 5 stars 2,329 Reviews |
| Full Cure Time | 14 days |
| Global Trade Identification Number | 00071249253274 |
| Hair Color Permanence | Permanent |
| Hair Type | Aging |
| Item Form | Gel |
| Item Weight | 11.34 g |
| Manufacturer | L'Orรฉal USA, Inc. |
| Manufacturer Part Number | 071249253274 |
| Material Features | Fade-defying for up to 8 weeks. Made with hi tenacity dyes. |
| Material Type Free | Sodium Chloride Free |
| Model Number | CX |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Conditioning, Hair Coloring |
| Recommended Uses For Product | Softening |
| Set Name | Superior Preference Hair Color Kit |
| Suitable Hair Color | Reddish Blonde |
| UPC | 071249253274 |
| Unit Count | 1 Count |
A**Y
Worked great
Beautiful color! Looks very natural and didnโt fry my hair! Great for a quick change.
P**.
Hair color
The perfect color.
L**S
Covers grey and doesnโt make hair too dark
I am a natural redhead, and even though I have mostly grey hair now, have always had a very hard time finding hair color that wouldnโt make my hair too dark. This is the first product that actually covers the grey and delivers a light reddish blond color. Yay!
L**T
Beautiful color,but dye has strong odor
Love the shade and shine it gave to my previously dull rusty orange color... the only big downside was terrible smell and burning in the eyes and nose,could barely finish dying my hair with closed eyes.
S**S
Again Amazon to the rescue
Though I live in a large suburban area, this color was no longer available locally. I have been using it for several years to tone down the white appearing in my aging red hair in a way that doesn't look dyed. I find Preference easier to use than Excellence and this color is just right. I am grateful for Amazon's sourcing and availability.
K**O
A product that lives up to its well advertised hype
I've used L'Oreal Preference hair color for years and it still does the job for me. I have long hair so I need three boxes of color to adequately cover my whole head. And I try to match my natural color (except for the gray!), so I find that if I mix together one bottle each Light Golden Blonde, Golden Blonde, and Reddish Blonde, the color is perfect. And it lasts for 4-5 months before I have to color again.
L**Z
Mi color favorito! No estรก en las tiendas ni farmacias solo aquรญ en Amazon
Mi tintura y color favorito
A**B
Light strawberry blond
My natural hair color is dark blond almost light brown hair with warm undertones this color turned out to be exactly what I was looking for. I purchased the 9gr and very happy with the results. First photo in regular lighting second in sun light. I recently wanted to tone down the strawberry blond and I chose 9A ash blond. For anyone thatโs curious Iโm happy with the results but there still will be warmth just toned down a lot. To avoid over processing I did my roots first for 20 min then the last 10/15 minutes pulled the color all the way through and I was left with a cooler result but still blond considerably darker than the box.
K**R
L'Oreal Paris Superior preference permanent hair color is my favorite
Excellent coverage of Gray hair. This is the only color that I use and I get compliments all the time on my hair. Gentle and effective and I highly recommend this product.
L**Y
Good colour
The colour's was what I was looking for
A**R
Two Stars
It was too red for my preference.
Trustpilot
5 days ago
1 month ago