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✨ Wow Brows, Zero Fuss — Own Your Look All Day! 💼
e.l.f. Wow Brow Gel is a buildable wax-gel hybrid enriched with kaolin clay and hair-like fibers that volumize and lock brows in place. Lightweight and easy to apply, it delivers natural, fuller-looking brows with long-lasting hold. Vegan and cruelty-free certified, this gel works alone or over brow pencils for versatile styling, making it a must-have for professional millennials seeking effortless, polished brows.































| ASIN | B07SH4NYT4 |
| Age Range Description | Adult |
| Best Sellers Rank | #211 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #4 in Eyebrow Color |
| Brand | e.l.f. |
| Brand Name | e.l.f. |
| Collection Name | Wow Brow |
| Color | Deep Brown |
| Container Type | Tube |
| Coverage | Buildable |
| Customer Reviews | 4.4 out of 5 stars 15,483 Reviews |
| Finish Type | Gel |
| Global Trade Identification Number | 00609332835740 |
| Item Dimensions | 0.15 x 0.48 x 1.91 inches |
| Item Form | Gel |
| Item Weight | 3.5 g |
| Manufacturer | e.l.f. Cosmetics |
| Manufacturer Part Number | 83574 |
| Material Feature | Buildable Wax-Gel Formula, Kaolin Clay Enriched, Hair-Like Fibers |
| Material Features | Buildable Wax-Gel Formula, Kaolin Clay Enriched, Hair-Like Fibers |
| Material Type Free | cruelty free, vegan |
| Model Number | 83574 |
| Number of Items | 1 |
| Other Special Features of the Product | Lightweight |
| Package Type Name | Bottle |
| Product Benefits | Volumizing and fullness-adding |
| Set Name | Wow Brow |
| Skin Tone | Clear |
| Skin Type | All |
| Specialty | Cruelty Free, Vegan |
| UPC | 609332835740 |
R**S
Easy Brow Gel That Looks Natural Instead of Overdone
My wife picked this up mainly because she wanted something simple for adding a little shape and fullness to her brows without looking super heavy or overly “painted on,” and she ended up liking it a lot. The biggest thing she noticed was that it gives a more natural fuller look instead of that sharp overdrawn eyebrow style that some products create. The wax-gel texture seems to help hold everything in place while still keeping brows looking soft instead of crunchy or stiff. The taupe shade also blended surprisingly well and didn’t come off looking weirdly orange or overly dark like some brow products can. One thing she especially liked is how easy and quick it is to use. A few passes and it’s basically done, which makes it good for everyday makeup instead of feeling like a complicated multi-step process. The hold also seemed pretty decent throughout the day without constant touch-ups, and the small brush made application fairly easy even for someone who doesn’t want to spend forever doing makeup. Overall, this turned out to be a really solid affordable brow product that gives a natural fuller look without being dramatic or difficult to use.
I**5
Works Great for Sparse Brows!
To say that I’ve tried just about every kind of brow product found in retail stores, would not be an exaggeration. I ABSOLUTELY LOVE this product by ELF. This comes with a brush-type wand (similar to those found in mascaras) that has a petite head; perfect for getting every bit of brow hair, without smudging onto the rest of your face. Another benefit is that you can make your brows darker and thicker by adding additional coats; and, still no clumping! Whatever it has that makes your brows stay in place, works great, without over drying, clumping or flaking. It looks very natural! This product does not run or slide off your face at the first drop of “wet”. Even so, I was able to easily remove it all with a disposable makeup round soaked with micellar cleansing water. And finally, the absolute BEST aspect of this particular brow product by ELF was the actual color of the brow pigment. I went with NEUTRAL BROWN (and I did this with very low expectations). Remember all the different types of brow products that I tried previously? Some of those turned to a GREENish tinge after wearing for a few hours (I kid you not); others dried to a LUCY RED; and yet another had a definite GRAY tinge to it. AND YET, ALL of the previous products had been listed as MEDIUM BROWN. ELF’s product, was exactly what it said it was: a very believable NEUTRAL BROWN! It went on smoothly, with a good consistency (neither too dry; too wet; nor too clumpy or smudgy). A pleasant surprise, as all the previous contenders had either been too clumpy; too smudgy; or, too dried out. The price was perfec!. I even went back to double check the price, as I was expecting a higher price for a brow product. Will I buy this product again and would I recommend it? ABSOLUTELY! In fact, I plan on buying a couple of more now, so that I can have one in my bag, one in my bathroom, and, one more for the spare. I will, without a doubt continue buying this product as long as ELF continues to make it. I heartily endorse this product! I suspect that y’all will also be as happy with it as I was!
S**N
I look like me again!
I am naturally a dark/dirty blonde and in aging, my brows have gone paler blonde and thinned some. (I used to have to trim to keep tidy.) The Neutral Brown color is a great match for what they used to be. I am surprised by the difference it makes in my appearance! I look like me again with my old brows back. That said, the product is foolproof. You can't make a mistake because it doesn't go on heavy and you can layer the color. I do find that it doesn't always last till the end of the day but that's not an issue. For five bucks you really can't go wrong. The Lash-Roll Mascara in brown is also fantastic for my coloring, though I also have mixed results for longevity of wear. 5 stars just the same!
S**A
Good for thickening aging or thyroid affected eyebrows!
I purchased this in the brunette shade just to try based on the price. I have the double whammy of Thyroid disease (Hashimoto's) and menopause which thins the brows and makes them very patchy. My brows are also turning bright silver/white. I have used Tarte Busy Gal Brows for a couple of years to color and fill in my brows. Since my shade is often out of stock, I thought I'd try Elf as a backup. After using this, it does a really good job of thickening/filling out my brows. It doesn't set immediately so it's more "workable" than the Tarte gel. It's very natural looking and lasts. It does NOT fully color gray or silver brows though. It does help camoflauge them so they are less noticable but if you want full color coverage, this won't do it. Overall, for the price, it's a good product and I will continue to use it regularly on days I don't need perfect color coverage.
W**F
So easy to use and looks great
Delighted with the Wow Brow Gel (taupe). It gives the desired result and is so easy to use. Due to menopause my eyebrows and lashes have become sparse and lighter colored. I feel I look the most like "myself" when I can see my brows and lashes but I am not a makeup type of person so I don't want to spend too much time on my face every day. I also prefer a natural look which I struggle to achieve with other brow products. This brow gel is super quick and easy to apply and I'm very happy with how natural they look. I look like "me" again :)
L**Y
Miniscule brow gel - not worth the money
After looking on Amazon at various brow gels I decided to try e.l.f. as the price was so reasonable compared with other brands. However, the package arrived and the wand is approximately the size of my pinkie finger. The product seems to do the trick but is really not value for money and won't last long.
M**Y
Impressive brow gel, work well and affordable
I love this eyebrows gel! I got it and try it right away. I didn't expect it to be this good. I do have eyebrows hair but the color doesn't seem match with my hair color and I don't like to use brow pencil as it takes time to draw. Brow gel is a life changer. You just brushed it on your brow then you will good to go in less than 3 minutes. I do trim my brow every week to keep them look nicer. I used this one and feel more confident as it seems more natural than brow pencil for me and don't feel uncomfortable wearing it. Recommend this product if you are looking for a nice and affordable brow gel.
T**.
Good brow gel
I like this brow gel. I can’t say anything negative about it but I just can’t use it due to my eyesight trying to put it on, my brows are unkempt and very light so when I finished trying it; I looked like Groucho Marx! The gel was easy to apply, quality product and affordable. I just wish I could use it on myself. I may have to get a friend to apply it for me. Good buy otherwise!
A**R
subtle but effective
This is a brilliant eyebrow tool. I would never be without it! Subtle but effective.
K**R
Great value!
This is an excellent product. It covers the grey in my brows and is a nice natural colour, not too dark. It is small but you use a small amount every time so I'll think it will last for awhile. Haven't noticed any flaking yet.
M**D
It’s fine
It doesn’t hold them very well and you have to be careful with application to not get brown gel outside of your brows.
L**Z
Liz
Llevo años usándolos y son muy prácticos y económicos
E**A
Super
Ricomprato già 3 volte é molto buono
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