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This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centered design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. This new, expanded edition includes updated information on scenarios, secondary research, territory maps, and other chapters. The addition of 25 new chapters brings fresh relevance to the text with innovative design methods that have emerged since the first edition, such as backcasting, behavioral design, horizon scanning, and transition design. Universal Methods of Design, Expanded and Revised distills each method down to its essence, in a format that helps design teams select and implement the most credible research methods suited to their design culture. Each method is presented in a two-page format. The left-hand page contains a concise description of the method , accompanied by references to further reading . On the right-hand page, images and case studies for each method are presented visually. The relevant phases for design application are highlighted as numbered icons along the right side of the page, from phases 1 (planning, scoping, and definition) through 5 (launch and monitor). Build more meaningful products with these methods and more: Affinity Diagramming, Behavioral Mapping, Bodystorming, Contextual Design, Critical Incident Design, Directed Storytelling, Empathy Maps, Graffiti Walls, Image Boards, Parallel Prototyping, Simulation Exercises, Touchstone Tours, and Weighted Matrix. This essential guide: Dismantles the myth that user research methods are complicated, expensive, and time-consuming Creates a shared meaning for cross-disciplinary teams Illustrates methods with compelling visualizations and case studies Characterizes each method at a glance Indicates when methods are best employed to help prioritize appropriate design research strategies Universal Methods of Design, Expanded and Revised is an essential resource for designers of all levels and specializations . Review: Helped with brainstorming design methods - I used this for my design class in college. Provided perfect methods for design. Review: Excellent toolkit for creative problem solving. - As a working design consultant I have had to develop many methods for problem solving, consensus building, and brand definition on my own. Imagine my delight at finding a tool set that is more expansive, clearly articulated and contains good examples. I have a few minor peeves- the text type is too thin and too gray for a technical publication, and the authors occasionally lapse into consultant-speak rather than English that clarifies meaning. Still, the content and organization are worthy of 5 stars. Every creative professional should be using this excellent toolkit.




| Best Sellers Rank | #151,921 in Books ( See Top 100 in Books ) #75 in Scientific Research #93 in Industrial & Product Design #211 in Commercial Graphic Design (Books) |
| Customer Reviews | 4.6 out of 5 stars 326 Reviews |
S**A
Helped with brainstorming design methods
I used this for my design class in college. Provided perfect methods for design.
D**R
Excellent toolkit for creative problem solving.
As a working design consultant I have had to develop many methods for problem solving, consensus building, and brand definition on my own. Imagine my delight at finding a tool set that is more expansive, clearly articulated and contains good examples. I have a few minor peeves- the text type is too thin and too gray for a technical publication, and the authors occasionally lapse into consultant-speak rather than English that clarifies meaning. Still, the content and organization are worthy of 5 stars. Every creative professional should be using this excellent toolkit.
T**S
Wait? How many methods? Wow!
Excellent book! A great design reference tool, but not really a cover to cover read! The book details what phase a method might be more useful in and also offers a full page of text to describe each method and another page of full color visuals (images, graphs, diagrams, etc). To learn more of a detailed explanation of each method, you might have to find a second source, but this is great for a quick rundown. The methods aren’t obviously specific to UXR or UXD and there were some less common methods that were included which I appreciated. The book is excellent quality as well!
J**N
Great value!
Incredible book to reference if teaching or learning UX Design!
R**D
It's a solid intro to each activity.
I like how clear all the descriptions of every research method are, and reasons why you would want to use each one. You can find this info online but it's not so easy to get it all in one place, and it usually isn't written as well as this book is. I'm finding it a reassuring addition to the materials they give us in my UX bootcamp.
A**R
Good reference tool
Right level of detail for skilled practitioners; spurred many ideas to refresh and elevate my thinking on design as a business consultant
R**H
Insightful
I used the first version of this text to design our first two houses. I'm not a designer or builder but a practitioner. I plan homes to suit our family and business. This is an indispensable and comprehensive review of basic design principles to help shape spaces that work for everyone, regardless of disability or ability. If you're a decorator, designer, or builder - or just curious about what makes a house sing - you'll want to get a copy.
A**A
Not legible to read without huge glasses or without magnifying glass.
A book that treat design methods should be designed with legible fonts. Reading this is a great strain on the eyes. Huge no no, but it was probably a lot of work to put together.
E**A
Una muestra de todo lo que ya existe para ayudarnos a comprender mejor a los usuarios.
Conocí la anterior versión y esta nueva versión agrega mas técnicas, desde las ilustraciones es muy claro como funcionan la mayoría de las técnicas. Este libro es fundamental para conocer y adentrarse en el mundo de la investigación de usuarios.
D**D
Universal Methods of Design
Libro excelente que constituye una herramienta muy útil y práctica, con todo tipo de metodologías para resolver problemas de manera creativa.
C**S
Great to expand your toolkit
As a UX Researcher and someone who still loves physical books/resources, I'd been eyeing this book for a while but couldn't find it at a reasonable price in Aus. Interestingly it covers more methods that I didn't know/had not applied myself so it's great if you're wanting to expand your toolkit. There's two pages for each of the 125 methods and includes either a diagram, photo/s. I love for each method they indicate whether it's: - behavioural or attitudinal - quantitative or qualitative - innovate, adapted or traditional - Exploratory, generative or evaluative - Participatory, observational, self-reporting, expert review or design process I think it would useful if you're studying or already working :)
J**R
Good one
As said
A**R
Very complete but wished more “how to”
The book is really interesting and highly recommended for researchers in design. 4 stars since it can be short in the “how to” part, to be able to try it out and it is more focused on informing about the methods, than a step by step how to use them in practice. Great collection of methods, but several of them you just get no clue how to try them unless you do further reading of other sources
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