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🌸 Elevate your laundry game with nature’s soft touch — because your clothes deserve the best!
ATTITUDE Liquid Fabric Softener is a plant-based, vegan, and cruelty-free laundry essential designed for 40 loads. Compatible with both conventional and HE machines, it softens fabrics, eliminates odors, and leaves a fresh wildflower scent. Packaged sustainably in recyclable FSC-certified cardboard, it’s perfect for eco-conscious professionals seeking effective, skin-friendly fabric care.














| ASIN | B00OHZ78RM |
| ASIN | B00OHZ78RM |
| Age Range Description | Adult |
| Best Sellers Rank | #4,832 in Health & Household ( See Top 100 in Health & Household ) #12 in Liquid Fabric Softener |
| Brand Name | ATTITUDE |
| Customer Reviews | 4.4 4.4 out of 5 stars (2,002) |
| Date First Available | October 14, 2014 |
| Department | All Ages/Unisex |
| Global Trade Identification Number | 00626232121445 |
| Is Discontinued By Manufacturer | No |
| Item Form | Liquid |
| Item Type Name | Fabric Softener |
| Item Volume | 33.8 Fluid Ounces |
| Item Weight | 2 Pounds |
| Item model number | 12144 |
| Language | English, French |
| Manufacturer | ATTITUDE (Amazon) |
| Manufacturer | ATTITUDE (Amazon) |
| Material Features | HE Compatible, Plant Based, Vegan |
| Material Type Free | Bleach Free, Dye Free, Phthalate Free |
| Number of Items | 1 |
| Product Benefits | Anti-Static, Softening |
| Product Dimensions | 2.67 x 4.84 x 9.96 inches; 1.98 Pounds |
| Scent | Wildflowers |
| UPC | 626232221442 626232121445 |
| Unit Count | 33.8 Fluid Ounces |
N**E
Love this natural softener
I’ve been using this all-natural fabric softener for a while now, and I honestly can’t imagine switching back to anything else. It makes my clothes feel soft and fresh without any heavy artificial scent or residue. I especially love that it’s gentle and safe for sensitive skin, perfect for the whole family. It works so well that I signed up for a subscription so I never have to worry about running out. Knowing it’s eco-friendly and non-toxic gives me peace of mind, and the results speak for themselves. If you’re looking for a clean, reliable, and natural softener, this one is definitely worth it!
E**A
Loyal Purchaser! 👍🏻
Love this product and this packaging with less plastic makes it even better. Spigot is very handy. No leaks at all. Works very well and wildflower scent smells great without being too strong. I do use a little extra so definitely don’t get 80 loads out of it but I still think it’s worth it. I’m a subscriber now!
A**R
great product and works well
Love this- just a splash goes a long way. We live in FL with hard, chlorinated water, and the clothes come out soft and well-rinsed, but not grimy-feeling and without a strong scent. (I hate all those things about other softeners.) I wish they came in larger sizes for less packaging and less purchases, but knowing it's paper and minimal plastic is still better than buying the big thick plastic jugs to clog landfills. Also, to be fair, the smaller size makes it easier to carry over directly to my washer instead of using another messy cup to get the product into the machine. I just buy a few at a time since they don't come in larger size, because they also store/stack easily.
K**C
Nice light and natural scent
I try to use as much non toxic anything as much as possible. This was highly rated and affordable and non toxic. The smell is nice and my cloths are adequately softened and the sent is light and stays long enough. I didn’t give 4 stars due to the pour not being the best design it leaks when you pour into the cap it kinda spills and it’s thinner than normal softener so it gets a little messy.
T**G
Fabric softener
Love this fabric softener. Lightly scented. Helps with static. Clean ingredients. I have a 1/2 gallon pump jar that this refill fits into perfectly.
K**K
Try this! It’s great!
This smells great! Dispenses easily! Leaves clothes soft and static free. It does not leave greasy spots like some other natural softeners I have used do. It goes a long way. I order it on subscription-it is a great product!
J**G
Love
Love this product! It clean and smells so nice! Highly recommend
L**B
Don't like the smell
Why did you pick this product vs others?: I have the hardest time with this brand. I love their floor cleaner, but hate their dish soap. I love their counter top cleaner, but not thrilled about their laundry products. I do not like the smell. It is a little reminiscent of a medical facility. It softens okay, but I can't over the smell.
C**A
日本の柔軟剤とちがって環境負荷や香料が少ないことで気に入ってずっと使用していましたが、メーカーの製造終了で入手しずらくなっています。 優しい香りに癒しのパッケージだし、とても残念です。
う**マ
香りが天然香料なので、合成系のにおいと違い気分が悪くならないです。 この香りなら乾いたあとも残っていても構わないと思いましたが、残念ながら乾いた後はほとんど残っていません。 一緒に洗剤も使っているのですが、洗剤のみの使用でも、タオルがガビガビに固くはならないので、 柔軟剤の効果は正直なところわかりませんが、バスタオルなど大物を洗う時に使っています。 お値段が高いけれど、しばらく使い続けてたいと思います。
E**H
I hate using chemicals on my familys laundry.I have searched for years for 'the ideal'one.This is lovely.The clothes are soft with a delicate smell.We suffer so badly with strong smelling things, resulting with sneezing, eyes watering etc, with so many mainstream products and they are so harsh .I also itch like hell with many softners, this one however is brilliant.No blocked noses, no sneezing, no itching and safe chemicals.I have finally found 'the right one'. Highly recommend .You won't be disappointed.
R**A
What an amazing product - leaves clothes so soft, fresh, unscented and fluffy! I love this brand and all it stands for.
A**R
Smells great, clothes look good and no stains or residue left from using this brand. Sensitive skin friendly
Trustpilot
4 days ago
1 month ago