---
product_id: 725504857
title: "Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor"
brand: "americolor"
price: "R1709"
currency: ZAR
in_stock: true
reviews_count: 5
category: "Americolor"
url: https://www.desertcart.co.za/products/725504857-americolor-soft-gel-paste-food-color-6-ounce-bright-white
store_origin: ZA
region: South Africa
---

# ultra-concentrated bright white 6 fl oz vibrant gel smooth, no separation formula Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor

**Brand:** americolor
**Price:** R1709
**Availability:** ✅ In Stock

## Summary

> 🎉 Elevate your baking game with the brightest white that never fades!

## Quick Answers

- **What is this?** Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor by americolor
- **How much does it cost?** R1709 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/725504857-americolor-soft-gel-paste-food-color-6-ounce-bright-white)

## Best For

- americolor enthusiasts

## Why This Product

- Trusted americolor brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Vibrant 6-Ounce Gel:** Generous size for endless creative freedom
- • **Seamless Mixing Formula:** No bleeding or separation in batters and icings
- • **Kosher Certified Quality:** Trusted and clean ingredient for mindful bakers
- • **Trusted by Pros for 14+ Years:** Industry-leading brand with a 4.7-star reputation
- • **Ultra-Concentrated Bright White:** Achieve the purest, most striking white every time

## Overview

Americolor Soft Gel Paste Food Color in Bright White delivers 6 fluid ounces of ultra-concentrated, kosher-certified gel color designed for professional decorators and passionate home bakers alike. Its smooth, no-separation formula ensures vibrant, pure white hues in icings and batters, backed by over 14 years of trusted industry performance and a 4.7-star rating from thousands of users.

## Description

Product Description AmeriColor manufactures decorative food colors, merange powders, piping gels and other related foods. Americolor Corp. combines years of experience in the food coloring industry with new innovations in the development and production of food coloring technologies. We are proud to introduce the strongest and most vibrant colors on the market "serious colors for serious decorators" Directions To use AmeriColor soft gel paste food colors, squeeze the desired amount into your recipe. For exact color, please use the "Drop" of the color. Gel paste can be mixed directly into batters, icing and other foods without separating or dropping

Review: I received the product damaged and broken and spilled all inside the package
Review: In my opinion, this is the best white gel on the market. I use this in my royal icing to get a bright white and also use it in my other colors to prevent separation and bleeding when preparing my icing. It is a perfect consistency as it isn’t too fluid, has no taste or smell. Americolor is a brand that I have used for 14 years.

## Features

- Color of paste food - oz of Americolor soft gel in bright white

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000VTH3BE |
| ASIN  | B000VTH3BE |
| Brand Name | AmeriColor |
| Color | Bright White |
| Customer Reviews | 4.7 4.7 out of 5 stars (3,466) |
| Diet Type | Kosher |
| Global Trade Identification Number | 00680218002265 |
| Is Discontinued By Manufacturer  | No |
| Item Form | Gel |
| Item Weight | 0.43 Pounds |
| Item model number  | AM 226 |
| Liquid Volume | 6 Fluid Ounces |
| Manufacturer | Americolor(アメリカラー） |
| Manufacturer  | Americolor(アメリカラー） |
| Number of Items | 1 |
| Number of Pieces | 1 |
| Product Dimensions  | 12.7 x 5.08 x 5.08 cm; 195.04 g |
| Size | 6 Ounce (Pack of 1) |
| Specialty | Kosher |
| UPC | 885627370299 844825096547 014963102268 798527122335 680218002265 |
| Unit Count | 170.0971 Grams |

## Product Details

- **Brand:** AmeriColor
- **Color:** Bright White
- **Diet Type:** Kosher
- **Item Form:** Gel
- **Item Weight:** 0.43 Pounds
- **Liquid Volume:** 6 Fluid Ounces
- **Number of Items:** 1
- **Specialty:** Kosher
- **UPC:** 885627370299 844825096547 014963102268 798527122335 680218002265
- **Unit Count:** 170.0971 Grams

## Images

![Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor - Image 1](https://m.media-amazon.com/images/I/41yp30ANnUL.jpg)
![Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor - Image 2](https://m.media-amazon.com/images/I/51IzicxCz+L.jpg)
![Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor - Image 3](https://m.media-amazon.com/images/I/61bQZx8xmWL.jpg)
![Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor - Image 4](https://m.media-amazon.com/images/I/61QK79QD5pL.jpg)
![Americolor Soft Gel Paste Food Color, 6-Ounce, Bright White by AmeriColor - Image 5](https://m.media-amazon.com/images/I/61-7rHwD6xL.jpg)

## Questions & Answers

**Q: Hi i was wondering if the consistency is to thick to put in an airbrush machine?**
A: I have not graduated to the airbrush machine, but from what I've seen the colors coming the machine seems pretty thin being sprayed.

**Q: Does this work for coloring clear gelatin?**
A: Im not sure but ti think ican work since it is an opaque food coloring.

**Q: Will this make my fondant a nice bright white?**
A: Hi Heather,Yes!Kind regards,AmeriColor Corp.

**Q: Does this white gel whiten up buttercream frosting, that uses 1/2 butter & 1/2 shortening, leaving a yellowish white frosting instead "Brite White" ?**
A: Yes, I do this all the time to frost my cupcake orders

## Customer Reviews

### ⭐ Review
*by L***A on December 25, 2024*

I received the product damaged and broken and spilled all inside the package

### ⭐⭐⭐⭐⭐ Review
*by K***J on January 6, 2026*

In my opinion, this is the best white gel on the market. I use this in my royal icing to get a bright white and also use it in my other colors to prevent separation and bleeding when preparing my icing. It is a perfect consistency as it isn’t too fluid, has no taste or smell. Americolor is a brand that I have used for 14 years.

### ⭐ Review
*by S***N on July 27, 2020*

Did not get very white at all you would have to use so much to have any effect it will work out too expensive

## Frequently Bought Together

- AmeriColor Soft Gel Paste Food Color, 6-Ounce, Bright White
- AmeriColor Soft Gel Paste Food Color, 4.5-Ounce, Super Red
- Food Coloring AmeriColor - Super Black Soft Gel Paste, 4.5 Ounce

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-03-18*