--- product_id: 719865616 title: "Cloud Glow Foam Brightening Primer – Face Primer Holds Makeup for Up to 12 Hours + Brightens Skin – Hydrating, Lightweight, Silicone-Free Foam with Naturally Glowy Finish – 0.91 oz" brand: "milk makeup" price: "R1128" currency: ZAR in_stock: true reviews_count: 5 category: "Milk Makeup" url: https://www.desertcart.co.za/products/719865616-cloud-glow-foam-brightening-primer-face-primer-holds-makeup-up store_origin: ZA region: South Africa --- # 12-hour makeup hold Silicone-free, clean formula Hydrating, lightweight foam Cloud Glow Foam Brightening Primer – Face Primer Holds Makeup for Up to 12 Hours + Brightens Skin – Hydrating, Lightweight, Silicone-Free Foam with Naturally Glowy Finish – 0.91 oz **Brand:** milk makeup **Price:** R1128 **Availability:** ✅ In Stock ## Summary > ✨ Glow all day, lead the way. ## Quick Answers - **What is this?** Cloud Glow Foam Brightening Primer – Face Primer Holds Makeup for Up to 12 Hours + Brightens Skin – Hydrating, Lightweight, Silicone-Free Foam with Naturally Glowy Finish – 0.91 oz by milk makeup - **How much does it cost?** R1128 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/719865616-cloud-glow-foam-brightening-primer-face-primer-holds-makeup-up) ## Best For - milk makeup enthusiasts ## Why This Product - Trusted milk makeup brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Weightless Hydration:** Ultra-light foam texture delivers a fresh, dewy finish without heaviness or shine. - • **All-Day Radiance Lock:** Locks makeup flawlessly for up to 12 hours without creasing or fading. - • **Glow-Boosting Skincare:** Infused with turmeric, saffron, apricot & wu-zhu-yu extracts to brighten, soothe, and nourish skin. - • **Clean & Conscious Beauty:** Vegan, cruelty-free, and free from parabens, silicones, and oils—because your skin deserves better. - • **Effortless Glow Activation:** Just one pump activates in 60 seconds for a smooth canvas, perfect alone or under makeup. ## Overview Milk Makeup Cloud Glow Foam Brightening Primer is a silicone-free, lightweight foam primer that hydrates and brightens skin while locking makeup in place for up to 12 hours. Infused with natural extracts like turmeric and saffron, it reduces redness and evens skin tone, delivering a radiant, dewy finish suitable for all skin types. Clean, vegan, and cruelty-free, this primer is designed for the modern professional seeking a fresh, long-lasting glow. ## Description Cloud Glow Foam Brightening Primer is a lightweight makeup primer that hydrates, brightens, and locks in your look for up to 12 hours, ensuring makeup stays smooth and crease-free throughout the day. Perfect for all skin types, the clear foam formula provides a radiant finish, leaving your skin with a bright, hydrated glow. Infused with skincare-powered ingredients, Turmeric Extract brightens skin, Saffron Extract reduces redness, Apricot Extract nourishes and seals in moisture, while Wu-zhu-yu Extract boosts radiance and helps to even out skin tone. For best results, simply blend one pump of the primer onto clean skin and let it activate for 1 minute before applying makeup. With Milk Makeup, it's high standards or nothing—that's why we don't use over 2,500 controversial ingredients. Everything is clean, vegan, cruelty-free, and made to make your life easier. Born out of Milk Studios, a creative hub in downtown New York City, community and self-expression are at the heart of everything we do. We believe it’s not about how you wear your makeup, it’s what you do in it that matters. Review: Beautiful fresh finish - I've used a lot of different primers but this is my favorite by far. Its interesting texture, the foam so I wasnt sure how it would work. Tinted moisturizer usually doesn't stay very long even with a primer. However this product, it works like charm to hold tinted moisturizer and other foundations in place. Kt lasts all day and gives a nice dewy finish. Not dry or sticky, not shiney or shimmers. Just moist fresh finish. I'm sticking to this as my primer! Review: PERFECTION - This is the best water based primer out there. I bought because Jeffery Starr reviewed and he was so right. It’s so smooth and makes your skin look younger. I do use TARTE desertcartian foundation and it’s perfection together. No filter on my photo. I tried the MILK hydro grip primer and it made my face shiny and greasy looking. This is much much better primer. ## Features - 12-Hour Hold, All-Day Glow: This lightweight makeup primer hydrates, brightens and locks in your look for up to 12 hours, ensuring makeup stays smooth and crease-free all day long; silicone-free and suitable for all skin types, the clear foam formula provides a glowy finish for a radiant, hydrated look - Skincare-Infused Primer: Turmeric Extract helps brighten skin, Saffron Extract helps reduce redness, Apricot Extract nourishes + seals in moisture and Wu-zhu-yu Extract boosts radiance + helps evens skin tone - How to Use: Blend 1 pump of primer onto clean skin, allowing the formula to activate for 1 minute before applying makeup or wear alone for a natural, hydrated glow - Clean, Vegan Formulas: With Milk Makeup, it's high standards or nothing—that's why we don't use over 2,500 controversial ingredients; everything is clean, vegan, cruelty-free, and made to make your life easier - Live Your Look: Born out of Milk Studios, a creative hub in downtown New York City, community and self-expression are at the heart of everything we do; we believe it’s not about how you wear your makeup, it’s what you do in it that matters ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0CQ2X7Z3G | | Best Sellers Rank | #96,126 in Beauty ( See Top 100 in Beauty ) #286 in Foundation Primers | | Brand | Milk Makeup | | Brand Name | Milk Makeup | | Container Type | Bottle | | Country as Labeled | Austria | | Country/region of origin | Austria | | Coverage | Long Wear, Hydrating, Brightens Skin, Redness Reduction | | Customer Reviews | 4.4 out of 5 stars 105 Reviews | | Finish Types | Dewy | | Global Trade Identification Number | 00840157412765 | | Item Dimensions | 9.9 x 3.7 x 3.7 centimeters | | Item Form | Cream | | Item Volume | 0.91 Fluid Ounces | | Item Weight | 27 g | | Item form | Cream | | Manufacturer Part Number | 1276 | | Material Features | Lightweight and easily spreadable | | Material Type Free | parabens, silicones, oils | | Model Number | 1276 | | Number of Items | 1 | | Package Type Name | Tube | | Package information | Bottle | | Product Benefits | Brightening, Moisturizing | | Product benefits | Brightening, Moisturizing | | Skin Tone | All | | Skin Type | Combination | | Skin type | Combination | | Specialty | Cruelty Free, Paraben Free, Vegan | | UPC | 840157412765 | ## Product Details - **Brand:** Milk Makeup - **Item form:** Cream - **Package information:** Bottle - **Product benefits:** Brightening, Moisturizing - **Skin type:** Combination ## Images ![Cloud Glow Foam Brightening Primer – Face Primer Holds Makeup for Up to 12 Hours + Brightens Skin – Hydrating, Lightweight, Silicone-Free Foam with Naturally Glowy Finish – 0.91 oz - Image 1](https://m.media-amazon.com/images/I/61mMVuxUFLL.jpg) ## Questions & Answers **Q: Is Cloud Glow good for mature skin?** A: Yes. Applying Cloud Glow before makeup will help foundation stay smooth, so makeup won't settle into fine lines and wrinkles. **Q: What is Cloud Glow Priming Foam?** A: Cloud Glow is a skincare-makeup hybrid that goes on like a foam to help brighten and prime skin for makeup. The airy, cloud-like texture spreads easily and absorbs evenly into your skin without any patchiness or heavy, greasy feel. **Q: What's the difference between Cloud Glow Priming Foam and Hydro Grip Primer?** A: Cloud Glow Priming Foam is a brightening primer that helps brighten dull skin with tumeric, saffron, and apricot extracts, while Hydro Grip Primer is a hydrating primer that boosts hydration with hyaluronic acid and niacinamide. **Q: What's the best way to wear Cloud Glow?** A: Use as the first step of your makeup routine to create a smooth base for makeup. You can also wear it alone on no-makeup days for a hydrated, natural glow. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Beautiful fresh finish *by A***N on 18 March 2026* I've used a lot of different primers but this is my favorite by far. Its interesting texture, the foam so I wasnt sure how it would work. Tinted moisturizer usually doesn't stay very long even with a primer. However this product, it works like charm to hold tinted moisturizer and other foundations in place. Kt lasts all day and gives a nice dewy finish. Not dry or sticky, not shiney or shimmers. Just moist fresh finish. I'm sticking to this as my primer! ### ⭐⭐⭐⭐⭐ PERFECTION *by J***9 on 2 August 2025* This is the best water based primer out there. I bought because Jeffery Starr reviewed and he was so right. It’s so smooth and makes your skin look younger. I do use TARTE Amazonian foundation and it’s perfection together. No filter on my photo. I tried the MILK hydro grip primer and it made my face shiny and greasy looking. This is much much better primer. ### ⭐⭐⭐⭐⭐ This stuff is amazing! *by N***O on 18 April 2024* I love wearing this as a base before the make-up and even on a make-up care-free day. It’s very light and feels and looks amazing on your face and skin. It makes your skin glow nicely! Highly recommend ❤️❤️❤️❤️❤️❤️ ## Frequently Bought Together - Milk Makeup Cloud Glow Foam Brightening Primer – Face Primer Holds Makeup for Up to 12 Hours + Brightens Skin – Hydrating, Lightweight, Silicone-Free Foam with Naturally Glowy Finish – 0.91 oz - Milk Makeup Matte Bronzer – Buildable Cream Bronzer Stick with Mango Butter + Apricot Oil – Hydrating, Multi-Use Formula for a Sunkissed Glow - Milk Makeup Future Fluid All Over Cream Concealer - Medium-to-Full Coverage - Up to 12-Hour Wear - Crease-Proof Finish - Vegan, Cruelty Free --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/719865616-cloud-glow-foam-brightening-primer-face-primer-holds-makeup-up](https://www.desertcart.co.za/products/719865616-cloud-glow-foam-brightening-primer-face-primer-holds-makeup-up) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-07-19*