---
product_id: 712530851
title: "Rowenta Iron, Focus Excellence Stainless Steel Soleplate Steam Iron for Clothes, Retractable Cord, 400+ Microsteam Holes, Powerful steam, LED Display, 1750 W Ironing Clothes, Cordreel, Red DW5433"
brand: "rowenta"
price: "R4240"
currency: ZAR
in_stock: true
reviews_count: 11
category: "Rowenta"
url: https://www.desertcart.co.za/products/712530851-rowenta-iron-focus-excellence-stainless-steel-soleplate-steam-iron-clothes
store_origin: ZA
region: South Africa
---

# 400+ Microsteam Holes 1750W Power Boost Retractable Cord Rowenta Iron, Focus Excellence Stainless Steel Soleplate Steam Iron for Clothes, Retractable Cord, 400+ Microsteam Holes, Powerful steam, LED Display, 1750 W Ironing Clothes, Cordreel, Red DW5433

**Brand:** rowenta
**Price:** R4240
**Availability:** ✅ In Stock

## Summary

> 🔥 Iron like a pro, glide like a boss!

## Quick Answers

- **What is this?** Rowenta Iron, Focus Excellence Stainless Steel Soleplate Steam Iron for Clothes, Retractable Cord, 400+ Microsteam Holes, Powerful steam, LED Display, 1750 W Ironing Clothes, Cordreel, Red DW5433 by rowenta
- **How much does it cost?** R4240 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/712530851-rowenta-iron-focus-excellence-stainless-steel-soleplate-steam-iron-clothes)

## Best For

- rowenta enthusiasts

## Why This Product

- Trusted rowenta brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Speed Meets Power:** 1750W steam iron with 180 g/min steam boost penetrates deep wrinkles fast.
- • **Safety First, Always:** Auto shut-off and anti-drip system protect your home and clothes from accidents and stains.
- • **Smooth Glide Technology:** Patented stainless steel Microsteam HD soleplate with 400+ steam holes for even heat and perfect steam distribution.
- • **Clutter-Free Convenience:** 8-foot retractable cord for seamless movement and instant, space-saving storage.
- • **Effortless Precision Control:** LED display with 5 fabric presets for flawless, tailored ironing every time.

## Overview

The Rowenta Focus Excellence Steam Iron combines 1750W powerful steam output with a patented stainless steel Microsteam HD soleplate featuring 400+ microsteam holes for rapid, even wrinkle removal. Its LED display offers 5 fabric presets for precise control, while the retractable 8-foot cord ensures easy storage and mobility. Safety features include auto shut-off and anti-drip technology, making it a premium, efficient, and user-friendly ironing solution for modern professionals.

## Description

The Rowenta Focus Excellence Steam Iron is built for convenience and performance. This steam iron with retractable cord and auto shutoff offers easy storage with its 8-foot cord, while the LED display ensures simple, precise control. It combines Rowenta’s best technology with a patented Microsteam HD soleplate and powerful steam output for fast, even results. Plus, auto shut-off and anti-drip protection ensure safe, mess-free ironing. The Rowenta Focus Iron is suitable for home users who want crease-free clothes; designed for use in a laundry room with an ironing board as part of a daily routine.

Review: Powerful steam and great results - This Rowenta iron heats up fast and delivers strong, consistent steam that easily removes tough wrinkles. The stainless steel soleplate glides smoothly, and the microsteam holes really make a difference. I also love the retractable cord and clear LED display. Solid, high-quality iron that makes ironing quicker and easier.
Review: Very high quality! - Absolutely! Five star review. I recently purchased the Rowenta Focus Excellence Steam Iron, and I couldn't be happier! This iron is a game-changer for me. The powerful 1750-watt steam feature makes quick work of even the toughest wrinkles. The stainless steel soleplate glides effortlessly over fabric, and the 400+ microsteam holes distribute steam evenly for a flawless finish. I love the retractable cord—it’s so convenient for storage! The LED display is a fantastic addition, making it easy to adjust settings. Overall, this iron is well worth the investment. It has truly transformed my ironing experience. Highly recommended!!!!

## Features

- RETRACTABLE CORD FOR EASY STORAGE: The 8-foot cord on this clothing iron provides freedom of movement while ironing and retracts instantly for hassle-free storage at the press of a button
- EASY CONTROL WITH LED DISPLAY: An LED screen with 5 fabric presets on this clothes iron lets you select the ideal setting effortlessly, ensuring perfect results on all garments
- AUTO SHUT-OFF & ANTI-DRIP: Designed for safety and mess-free ironing, this Rowenta Focus Steam Iron with automatic shut off powers down when left unattended and features an anti-drip system to prevent leaks and water stains
- PREMIUM SOLEPLATE FOR FASTER RESULTS: Our patented Microsteam HD soleplate on this retractable cord iron with 400+ steam holes ensures optimal steam distribution, reducing ironing time and delivering a smooth glide
- POWERFUL STEAM BOOST: With 1750W of power and a 180 g/min steam boost, this clothes iron with steamer penetrates deep into fabrics to remove even the toughest wrinkles with ease

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0F1HGT1NK |
| Assembly required | No |
| Base Material | Stainless Steel |
| Batteries required | No |
| Best Sellers Rank | #3,757 in Home & Kitchen ( See Top 100 in Home & Kitchen ) #5 in Irons |
| Brand | Rowenta |
| Color | Red |
| Customer Reviews | 4.2 4.2 out of 5 stars (393) |
| Included Components | Iron |
| Item Weight | 3.64 pounds |
| Item model number | DW5433 |
| Manufacturer | Groupe SEB |
| Model Name | Focus Excellence, Steam Iron, 1750 W, Powerful Steam Boost Up to 180 g/minute |
| Product Dimensions | 12.91"L x 4.96"W |
| Recommended Uses For Product | Iron, Ironing, Quelting, Quilting, Steam, Steamer for clothes, For ironing cotton, silk, linen, whool and synthetic fabrics |
| Special Feature | Anti-Calc Function, Anti-Drip, Auto Shutoff, Continuous Steam Technology, Cordreel, Even Heat Distribution, LED Display, Non-Stick Soleplate, Precision Tip, Retractable Cord, Scratch Resistant, Steam Boost Function |
| UPC | 023108945103 |
| Year | 2025 |

## Product Details

- **Brand:** Rowenta
- **Color:** Red
- **Product Dimensions:** 12.91"L x 4.96"W
- **Wattage:** 1750 watts

## Images

![Rowenta Iron, Focus Excellence Stainless Steel Soleplate Steam Iron for Clothes, Retractable Cord, 400+ Microsteam Holes, Powerful steam, LED Display, 1750 W Ironing Clothes, Cordreel, Red DW5433 - Image 1](https://m.media-amazon.com/images/I/612rfipBeCL.jpg)

## Available Options

This product comes in different **Size, Style** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Powerful steam and great results
*by A***B on January 6, 2026*

This Rowenta iron heats up fast and delivers strong, consistent steam that easily removes tough wrinkles. The stainless steel soleplate glides smoothly, and the microsteam holes really make a difference. I also love the retractable cord and clear LED display. Solid, high-quality iron that makes ironing quicker and easier.

### ⭐⭐⭐⭐⭐ Very high quality!
*by Y***1 on May 6, 2025*

Absolutely! Five star review. I recently purchased the Rowenta Focus Excellence Steam Iron, and I couldn't be happier! This iron is a game-changer for me. The powerful 1750-watt steam feature makes quick work of even the toughest wrinkles. The stainless steel soleplate glides effortlessly over fabric, and the 400+ microsteam holes distribute steam evenly for a flawless finish. I love the retractable cord—it’s so convenient for storage! The LED display is a fantastic addition, making it easy to adjust settings. Overall, this iron is well worth the investment. It has truly transformed my ironing experience. Highly recommended!!!!

### ⭐⭐⭐⭐⭐ Steam
*by O***A on May 21, 2025*

I’m very happy with this iron! First of all, it has a beautiful, modern design — it looks great and feels comfortable in hand. It’s very practical to use: it heats up quickly, glides smoothly over fabric, and handles wrinkles with ease. I especially love the steam function — it’s powerful and consistent, which makes ironing much faster and more effective. The quality is excellent and you can really tell it’s a well-made product. I definitely recommend it!

## Frequently Bought Together

- Rowenta, Iron, Focus Excellence Stainless Steel Soleplate Steam Iron for Clothes, Retractable Cord, 400+ Microsteam Holes, Powerful steam, LED Display, 1750 W Ironing Clothes, Cordreel, Red DW5433
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**Shop now:** [https://www.desertcart.co.za/products/712530851-rowenta-iron-focus-excellence-stainless-steel-soleplate-steam-iron-clothes](https://www.desertcart.co.za/products/712530851-rowenta-iron-focus-excellence-stainless-steel-soleplate-steam-iron-clothes)

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-03-15*