--- product_id: 70494937 title: "Master - 12 in High Velocity Floor Fan - Direct Drive Steel" brand: "master" price: "R4398" currency: ZAR in_stock: false reviews_count: 13 url: https://www.desertcart.co.za/products/70494937-master-12-in-high-velocity-floor-fan-direct-drive-steel store_origin: ZA region: South Africa --- # 1500 CFM airflow - powerful breeze Direct drive motor - energy efficient & durable All-metal steel build - industrial strength Master - 12 in High Velocity Floor Fan - Direct Drive Steel **Brand:** master **Price:** R4398 **Availability:** ❌ Out of Stock ## Summary > πŸ’¨ Master the breeze, own your comfort zone! ## Quick Answers - **What is this?** Master - 12 in High Velocity Floor Fan - Direct Drive Steel by master - **How much does it cost?** R4398 with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/70494937-master-12-in-high-velocity-floor-fan-direct-drive-steel) ## Best For - master enthusiasts ## Why This Product - Trusted master brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Energy Smart:** Direct drive motor design reduces electricity use while maximizing airflow. - β€’ **Built to Last:** Heavy-duty alloy steel construction ensures long-term durability and reliability. - β€’ **Rapid Refreshment:** Delivers 1500 CFM of high-velocity air to instantly cool your space. - β€’ **Compact & Portable:** Lightweight 7.3 lbs design with easy handle for effortless relocation anywhere. - β€’ **Precision Airflow Control:** Three-speed push-button settings with adjustable tilt for targeted cooling. ## Overview The Master MAC-12F is a 12-inch high-velocity floor fan featuring a powerful 1500 CFM airflow driven by an energy-efficient direct drive motor. Built with durable all-metal alloy steel, it offers three speed settings and an adjustable tilt head for precise air direction. Lightweight and compact, this fan is perfect for home, garage, or industrial spaces seeking rapid, reliable cooling with minimal energy consumption. ## Description The Master MAC-12F high velocity floor fan delivers fresh air quickly to localized spaces. Great for spaces with or without air conditioning, this industrial floor fan can take the edge off of your monthly energy bill by allowing you to use the A/C more sparingly. And with our efficient direct drive design, you'll conserve even more electricity. It has three speed settings and features a heavy-duty, all-metal construction. Whether it’s a warehouse, garage, barn, or a crowded summer gathering, the MAC-12F high velocity floor fan is an efficient way to cool all types of spaces. Review: Powerful Fan, Cool Air!! - I only received this fan yesterday, so my review is only based on how well it works, not its longevity. Situation: Top floor apt w/ central air & gas oven (emits a constant heat) and a 97F heat-wave - high humidity - for the past week. By 2pm, w the sun beating down on the roof, the apt is around 82F even with the thermostat set @ 70F (can't wait for the energy bill). In addition we have ferrets - these critters cannot take temps much higher than 85F w/o risking their health. After much sweating, pet lethargy and spousal complaints, I decided to order a fan. Once I pulled it out of the box and turned it on, I kicked myself for not ordering this sooner. PROS: *POWERFUL. Not only does this small fan push the air pretty far (I was 16 ft away & still felt the breeze), but the air is noticeably cooler. I know, I know, fans don't 'cool' the air, just move it...except this one does. Maybe it's sheer force, maybe it's magic (ha) but whatever powers are at play, the result is much cooler air. I actually put our thermostat up to 80F to give the HVAC unit a break. Even with the air essentially off, my husband put the fan on low after a while bc he got 'cold'. *SMALL. This fan only comes to the top of my knee-cap (for reference, I am a 5'5" female). Great for people who don't have a lot of storage options. It's sturdy but lightweight - almost anyone (thinking of elderly people) will be able to easily lift it by the handle and move it where needed. It doesn't oscilate, but it can be tilted up/down depending on your needs. *WELL-BUILT. I initially liked this fan bc metal seemed more durable in the long run than plastic. Again, I can't attest to its longevity, but it feels/looks solidly built. It has 4 large silver buttons - bottom is on/off, then low-high as you go up. Nice and simple. The cord is quite thick - much like a cord found on a surge protector power-strip. Note: After 3 hours on high and one on low, the fan's motor was not warm to the touch (always something to consider). *SOUND. I read some reviews that claimed this fan is too loud (which is why I hesitated on purchasing) but it's not an issue for me. If you've ever had a 'cool down' fan kick on for your computer or gaming console, that's about the level of noise you can expect when this fan is on the high setting. I can put this in the ferret's room if need be and they won't be bothered (aka: wake up and want OUT of their cage) about the noise. We watched TV with the fan on high in the same room and there wasn't any problem. CONS: COST. Honestly, this really isn't a 'con' if this fan keeps performing well and lasts as long as I'm hoping it will. But for people on a budget, I can see the cost being a deterrent. For this fan, I think the quality is well worth the price. 100% I would recommend this product. In fact I'm considering ordering one for my mom & another one for myself (so the humans don't have to share with the ferrets). SIDE NOTE: if you have curious pets (dogs, cats, ferrets, bunnies, etc) or small children crawling/toddling around - I would NOT recommend using this on the floor while they are out and about!! Those metal blades won't be fun for fingers, paws, noses or tails!!! I simply tucked the fan in our closet when I released the beasts from their cage this morning. Using it on a counter top would also work...for all but the cats, anyway. :) Review: Even better than described - I bought this used from desertcart and what a deal. It's only 12 inches but it is a powerful fan and not noisy. I guess the noise level would be a personal thing but it just doesn't bother me and I'm very glad I bought this fan. ## Features - High-velocity fan that quickly delivers fresh air to localized spaces - Durable heavy-duty all-metal construction to last long - Tilt-angle head allows you to direct air where it's needed - Choose between 3 speed settings - Perfect for your home, garage, barn, worshop, or warehouse ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07BMCYPXN | | Air Flow Capacity | 1500 cfm | | Best Sellers Rank | #609,551 in Home & Kitchen ( See Top 100 in Home & Kitchen ) #259 in Floor Fans | | Blade Length | 12 inches | | Blade Material | Plastic | | Brand | Master | | Brand Name | Master | | Collection Name | Summer | | Color | Black | | Control Method | App | | Controller Type | Button Control | | Customer Reviews | 4.6 out of 5 stars 1,484 Reviews | | Electric Fan Design | Floor Fan | | Electric fan design | Floor Fan | | Finish Type | Painted | | Global Trade Identification Number | 00657888173038 | | Included Components | 6 ft. power cord | | Indoor Outdoor Usage | Indoor | | Installation Type | floor mount | | Item Dimensions D x W x H | 8"D x 17"W x 16"H | | Item Type Name | Floor Fan | | Item Weight | 7.3 pounds | | Main Power Connector Type | C13 | | Manufacturer | Master | | Material | Alloy Steel | | Model Name | MAC | | Model Number | 12f | | Motor Type | direct drive | | Mounting Type | Floor Mount | | Number of Blades | 3 | | Number of Power Levels | 3 | | Number of Speeds | 3 | | Part Number | MAC-12F | | Power Source | Corded Electric | | Product Dimensions | 8"D x 17"W x 16"H | | Recommended Uses For Product | Cooling | | Room Type | Bedroom | | Size | 12 inch | | Special Features | 3 Speeds, Adjustable Tilt, Durable Construction, High Velocity, Lightweight | | Speed | 3 rpm | | Style | 12-Inch Floor Fan | | Switch Type | Push Button | | UPC | 693098397703 657888173038 | | Unit Count | 1 Count | | Voltage | 120 | | Warranty Description | 1 Year Limited Warrenty | | Wattage | 35 watts | ## Product Details - **Brand:** Master - **Color:** Black - **Electric fan design:** Floor Fan - **Mounting Type:** Floor Mount - **Power Source:** Corded Electric - **Product Dimensions:** 8"D x 17"W x 16"H - **Recommended Uses For Product:** Bedroom, Home - **Room Type:** Bedroom - **Special Feature:** 1-Year Limited Warranty, 3 Speeds, All-Metal Construction, Corded, High Velocity - **Style:** 12-Inch Floor Fan ## Images ![Master - 12 in High Velocity Floor Fan - Direct Drive Steel - Image 1](https://m.media-amazon.com/images/I/81ZXbNmhvTL.jpg) ![Master - 12 in High Velocity Floor Fan - Direct Drive Steel - Image 2](https://m.media-amazon.com/images/I/71rYGT+P8PL.jpg) ![Master - 12 in High Velocity Floor Fan - Direct Drive Steel - Image 3](https://m.media-amazon.com/images/I/81NDuT49l1L.jpg) ![Master - 12 in High Velocity Floor Fan - Direct Drive Steel - Image 4](https://m.media-amazon.com/images/I/81O1ellNwCL.jpg) ![Master - 12 in High Velocity Floor Fan - Direct Drive Steel - Image 5](https://m.media-amazon.com/images/I/712zOHbr6PL.jpg) ## Available Options This product comes in different **Style** options. ## Questions & Answers **Q: Does this fan have an enclosed motor for use in a barn?** A: No, this fan has an open motor. **Q: Does this arrive assembled???** A: It arrived completely assembled, took it out of the box and plug-in in, nice fan, very pleased. **Q: what size is this fan** A: Dimensions (Length 18 inch , Wide 9 inch x Height 16 inch ) Weight 9 pounds Motor Size 1/5(HP) **Q: Can I use this fan outdoors on a covered porch to help keep my dogs cooler in the summer months?** A: Possibly, it’s small I would go with a bigger fan. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Powerful Fan, Cool Air!! *by M***E on July 6, 2018* I only received this fan yesterday, so my review is only based on how well it works, not its longevity. Situation: Top floor apt w/ central air & gas oven (emits a constant heat) and a 97F heat-wave - high humidity - for the past week. By 2pm, w the sun beating down on the roof, the apt is around 82F even with the thermostat set @ 70F (can't wait for the energy bill). In addition we have ferrets - these critters cannot take temps much higher than 85F w/o risking their health. After much sweating, pet lethargy and spousal complaints, I decided to order a fan. Once I pulled it out of the box and turned it on, I kicked myself for not ordering this sooner. PROS: *POWERFUL. Not only does this small fan push the air pretty far (I was 16 ft away & still felt the breeze), but the air is noticeably cooler. I know, I know, fans don't 'cool' the air, just move it...except this one does. Maybe it's sheer force, maybe it's magic (ha) but whatever powers are at play, the result is much cooler air. I actually put our thermostat up to 80F to give the HVAC unit a break. Even with the air essentially off, my husband put the fan on low after a while bc he got 'cold'. *SMALL. This fan only comes to the top of my knee-cap (for reference, I am a 5'5" female). Great for people who don't have a lot of storage options. It's sturdy but lightweight - almost anyone (thinking of elderly people) will be able to easily lift it by the handle and move it where needed. It doesn't oscilate, but it can be tilted up/down depending on your needs. *WELL-BUILT. I initially liked this fan bc metal seemed more durable in the long run than plastic. Again, I can't attest to its longevity, but it feels/looks solidly built. It has 4 large silver buttons - bottom is on/off, then low-high as you go up. Nice and simple. The cord is quite thick - much like a cord found on a surge protector power-strip. Note: After 3 hours on high and one on low, the fan's motor was not warm to the touch (always something to consider). *SOUND. I read some reviews that claimed this fan is too loud (which is why I hesitated on purchasing) but it's not an issue for me. If you've ever had a 'cool down' fan kick on for your computer or gaming console, that's about the level of noise you can expect when this fan is on the high setting. I can put this in the ferret's room if need be and they won't be bothered (aka: wake up and want OUT of their cage) about the noise. We watched TV with the fan on high in the same room and there wasn't any problem. CONS: COST. Honestly, this really isn't a 'con' if this fan keeps performing well and lasts as long as I'm hoping it will. But for people on a budget, I can see the cost being a deterrent. For this fan, I think the quality is well worth the price. 100% I would recommend this product. In fact I'm considering ordering one for my mom & another one for myself (so the humans don't have to share with the ferrets). SIDE NOTE: if you have curious pets (dogs, cats, ferrets, bunnies, etc) or small children crawling/toddling around - I would NOT recommend using this on the floor while they are out and about!! Those metal blades won't be fun for fingers, paws, noses or tails!!! I simply tucked the fan in our closet when I released the beasts from their cage this morning. Using it on a counter top would also work...for all but the cats, anyway. :) ### ⭐⭐⭐⭐⭐ Even better than described *by C***S on July 17, 2026* I bought this used from Amazon and what a deal. It's only 12 inches but it is a powerful fan and not noisy. I guess the noise level would be a personal thing but it just doesn't bother me and I'm very glad I bought this fan. ### ⭐⭐⭐⭐⭐ The Dog Days Of Summer And High Electricity Bills. *by M***Z on June 26, 2026* This fan is an absolute game changer. I live in Texas and it is very hot. I have a hardwood floor and I placed it on a mat simply because of the ( minimal ) vibration that " may " disturb downstairs neighbor. I set fan up within minutes. Installation was easy. No equipment was used in putting fan stand together. The knob control for settings is a plus. The speed ( air & circulation ) is definitely heavenly. I am glad to have made the purchase. I have to admit this purchase is of a great value. In reference to the noise level which is also minimal I am glad to hear the sweet sound of great circulation. This fan absolutely is a must have - A Texan --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/70494937-master-12-in-high-velocity-floor-fan-direct-drive-steel](https://www.desertcart.co.za/products/70494937-master-12-in-high-velocity-floor-fan-direct-drive-steel) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-09-02*