---
product_id: 60028384
title: "London Soft Khol Eye Pencil, Pure White - 1.2 g"
brand: "rimmel"
price: "R132"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Rimmel"
url: https://www.desertcart.co.za/products/60028384-london-soft-khol-eye-pencil-pure-white-1-2-g
store_origin: ZA
region: South Africa
---

# 12-hour smudge-proof wear Intense pure white pigment Soft, blendable formula London Soft Khol Eye Pencil, Pure White - 1.2 g

**Brand:** rimmel
**Price:** R132
**Availability:** ✅ In Stock

## Summary

> 👁️‍🗨️ Illuminate your gaze with pure white perfection!

## Quick Answers

- **What is this?** London Soft Khol Eye Pencil, Pure White - 1.2 g by rimmel
- **How much does it cost?** R132 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/60028384-london-soft-khol-eye-pencil-pure-white-1-2-g)

## Best For

- rimmel enthusiasts

## Why This Product

- Trusted rimmel brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Pure White Power:** Vibrant, intense white pigment that makes your eyes pop with a single stroke.
- • **Versatile Styling:** Use on eyelids or waterline to create everything from subtle highlights to bold, dramatic looks.
- • **All-day Confidence:** Smudge-proof formula locks your look for up to 12 hours—no touch-ups needed.
- • **Effortless Application:** Soft, creamy texture glides on smoothly for precise lines or smoky blends.
- • **Dermatologist & Ophthalmologist Approved:** Gentle on sensitive skin and eyes, perfect for daily wear.

## Overview

Rimmel London Soft Kohl Eye Pencil in Pure White delivers intense, smudge-proof color with a soft, blendable formula that lasts up to 12 hours. Dermatologist and ophthalmologist tested, this pencil glides on effortlessly for precise or smoky looks, making it a must-have for professional and everyday makeup routines.

## Description

Product Description Rimmel soft kohl kajal professional eye liner pencil has soft and blendable formula for an easy smokey look. Intense colour, very easy to apply formulation. Smudge-proof long wear formula up to 12 hours wear. It is dermatologist and ophthalmologist tested. Available in pure white shade. Ingredients Hydrogenated Palm Oil, Hydrogenated Coco-Glycerides, Caprylic/Capric Triglyceride, Tripalmitin, Synthetic Fluorphlogopite, Ascorbyl Palmitate, Lecithin, Glyceryl Stearate, Glyceryl Oleate, Tocopherol, Talc, Citric Acid, Propylparaben [May Contain/Peut Contenir/ +/-: Titanium Dioxide (CI77891), Red Iron Oxide (CI77491), Black Iron Oxide (CI77499), Yellow Iron Oxide (CI77492), Fd&C Blue No. 1 (CI42090), Carmine (CI75470), Ferric Ferrocyanide (CI77510), Ferric Ammonium Ferrocyanide (CI77510), Bismuth Oxychloride (CI77163), Fd&C Yellow No. 5 Aluminum Lake (CI19140), Manganese Violet (CI77742), Chromium Oxide Greens (CI77288), Chromium Hydroxide Green (CI77289), Ultramarines (CI77007), Mica, Tin Oxide]. P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Sharpen pencil to your preference before application. Apply directly onto the eyelid or waterline. Draw a line from the inner corner to the outer corner of the eye. Blend with a foam applicator or dense precision brush to create a smokey effect. Manufacturer Contact Information Coty Inc, 350 Fifth Avenue, 17th Floor, New York, NY, 10118, USA. See more

Review: Excellent product - I recently bought the Rimmel London Soft Kohl Smudge-proof Eyeliner Pencil, and I must say, it exceeded my expectations in every possible way. I was impressed by its longevity. Once applied, it stays put all day without smudging, fading, or transferring. Perfect for those long days when you don't have time for touch-ups. The color payoff is amazing. It provides a deep, rich black that makes your eyes pop with just one stroke. No need to go over it multiple times. The formula is creamy and glides on effortlessly without any tugging or skipping. This makes it super easy to create both thin and thick lines. It's also waterproof, which means you can confidently wear it through tears, rain, or even a dip in the pool. Despite its staying power, it's surprisingly easy to remove at the end of the day. A gentle eye makeup remover does the trick without any harsh rubbing. Overall, the Rimmel London Soft Kohl Smudge-proof Eyeliner Pencil is a fantastic addition to any makeup collection. It combines ease of use, long-lasting wear, and stunning pigmentation, making it a must-have for anyone who loves makeup. Whether you're a makeup novice or a pro, this eyeliner will elevate your look with minimal effort.
Review: Good,affordable eyeliner - Great quality eyepencil that glides well and blends nice on upper lid for smokiness.

## Features

- Intense colour, easy application
- Soft and blendable formula for an easy smokey look
- Smudge-proof long wear formula up to 12 hours wear
- Dermatologist and ophthalmologist tested
- Available in pure white shade

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01BGQ3ZBM |
| ASIN  | B01BGQ3ZBM |
| Best Sellers Rank | 42 in Beauty ( See Top 100 in Beauty ) 18 in Eyeliners |
| Brand | Rimmel |
| Colour | Pure White |
| Customer Reviews | 4.4 4.4 out of 5 stars (39,550) |
| Customer reviews | 4.4 4.4 out of 5 stars (39,550) |
| Date First Available | 4 Feb. 2016 |
| Format | Pencil |
| Item weight | 0.01 Kilograms |
| Manufacturer | Rimmel |
| Manufacturer  | Rimmel |
| Package Dimensions | 12.1 x 1.7 x 1.6 cm; 10 g |
| Package Dimensions  | 12.1 x 1.7 x 1.6 cm; 10 g |
| Package Weight | 0.01 Kilograms |
| Package dimensions | 12.1 x 1.7 x 1.6 centimetres |
| Skin type | All |
| Special features | Blendable |
| Speciality | Blendable |

## Product Details

- **Age range (description):** Adult
- **Brand:** Rimmel
- **Colour:** Pure White
- **Eyelid colour type:** Eye Liner
- **Item form:** Pencil
- **Item weight:** 0.01 Kilograms
- **Material feature:** Smudge Proof
- **Number of items:** 1
- **Product benefits:** Defining, Blends seamlessly for a smoky look, Long Lasting
- **Unit count:** 1 Count

## Images

![London Soft Khol Eye Pencil, Pure White - 1.2 g - Image 1](https://m.media-amazon.com/images/I/51WoO+5tblL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Excellent product
*by S***I on 4 March 2025*

I recently bought the Rimmel London Soft Kohl Smudge-proof Eyeliner Pencil, and I must say, it exceeded my expectations in every possible way. I was impressed by its longevity. Once applied, it stays put all day without smudging, fading, or transferring. Perfect for those long days when you don't have time for touch-ups. The color payoff is amazing. It provides a deep, rich black that makes your eyes pop with just one stroke. No need to go over it multiple times. The formula is creamy and glides on effortlessly without any tugging or skipping. This makes it super easy to create both thin and thick lines. It's also waterproof, which means you can confidently wear it through tears, rain, or even a dip in the pool. Despite its staying power, it's surprisingly easy to remove at the end of the day. A gentle eye makeup remover does the trick without any harsh rubbing. Overall, the Rimmel London Soft Kohl Smudge-proof Eyeliner Pencil is a fantastic addition to any makeup collection. It combines ease of use, long-lasting wear, and stunning pigmentation, making it a must-have for anyone who loves makeup. Whether you're a makeup novice or a pro, this eyeliner will elevate your look with minimal effort.

### ⭐⭐⭐⭐⭐ Good,affordable eyeliner
*by A***0 on 7 January 2026*

Great quality eyepencil that glides well and blends nice on upper lid for smokiness.

### ⭐⭐⭐⭐ Soft brown liner
*by J***N on 4 July 2025*

I like this eyeliner, it’s soft and warm hued. It applies easily but does take a layering to deepen the colour as it is soft. It does spread nicely using an angled brush to make a wing/flick. It looks nice if you’re going for a softer more subtle look. It doesn’t stay put if you rub it but it’s because it’s khol, but you can remedy this with a setting spray which means It stays put much longer. Removes nicely with micelar water or cleanser. The quality is nice and considering the price I’m happy with it and would purchase again.

## Frequently Bought Together

- Rimmel London Soft Khol Eyeliner, Pure White, 1.2 g
- Rimmel London Soft Kohl Smudge-proof Eyeliner Pencil, Jet black, 1.2 g
- Maybelline Mascara Lash Sensational Sky High Volumizing & Thickening, Eyelash Lengthening, Flake-Free Formula, Washable Mascara Infused with Bamboo Extract, Full Volume Mascara, 01 Black

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.co.za/products/60028384-london-soft-khol-eye-pencil-pure-white-1-2-g](https://www.desertcart.co.za/products/60028384-london-soft-khol-eye-pencil-pure-white-1-2-g)

---

*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-02-18*