---
product_id: 448026821
title: "VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe"
brand: "virtue"
price: "R689"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Virtue"
url: https://www.desertcart.co.za/products/448026821-virtue-recovery-sulfate-free-shampoo-with-keratin-and-baobab-seed
store_origin: ZA
region: South Africa
---

# Nourishing Baobab Seed Oil & Coconut blend 100% color-safe, sulfate & paraben free Alpha Keratin 60ku protein infusion VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe

**Brand:** virtue
**Price:** R689
**Availability:** ✅ In Stock

## Summary

> ✨ Repair, hydrate, and glow—because your hair deserves the VIP treatment!

## Quick Answers

- **What is this?** VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe by virtue
- **How much does it cost?** R689 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/448026821-virtue-recovery-sulfate-free-shampoo-with-keratin-and-baobab-seed)

## Best For

- virtue enthusiasts

## Why This Product

- Trusted virtue brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Color Confidence:** Sulfate-free formula protects and prolongs vibrant, color-treated hair.
- • **Clean & Conscious Beauty:** Free from parabens, phthalates, synthetic dyes, gluten, and cruelty-free.
- • **Tropical Hydration Boost:** Baobab Seed Oil and creamy coconut deliver deep moisture without heaviness.
- • **Cuticle Repair Powerhouse:** Infuses pure human keratin to fill cracks and restore hair strength.
- • **Luxury Meets Practicality:** Rich lather with a subtle tropical scent that lets your signature perfume shine.

## Overview

VIRTUE Recovery Sulfate Free Shampoo harnesses the breakthrough Alpha Keratin 60ku to rebuild damaged hair from heat, chemicals, and color treatments. Enriched with Baobab Seed Oil and coconut extracts, it delivers intense hydration while being safe for all hair types, including color-treated strands. This clean, cruelty-free formula is free of sulfates, parabens, and synthetic dyes, offering a luxurious lather and a subtle tropical scent that complements your personal style.

## Description

desertcart.com: VIRTUE Recovery Shampoo for Damaged Hair, Sulfate-free, Color-safe, 2 Fl Oz | Rebuild and strengthen hair, rich coconut fragrance blend, all hair types, travel size, bond-repair with Alpha Keratin 60KU : Everything Else

Review: One use and I noticed a difference! - I very rarely give in to Hollywood hype on products. Mostly because, I can't usually afford them. But when I saw that Nicole Kidman used this because Anne Hathaway used it, and they both have amazing hair, I gave in. It's affordable so I didn't stress about that. I will admit, I'm obsessed with hair products. Moreso now that I'm mid 50's and I finally hit the meno, and yes, my hair changed overnight and started thinning...big time. In one use this morning, I totally noticed a difference. And I'm not just saying that. My hair is so soft. All the crazy grey hairs were subdued. I had very little loss and it's just beautiful. ONE USE! I definitely recommend it. It smells good but doesn't last and I like that because I'd rather smell my perfume than hair products. The shampoo bottle lid didn't pop up like it's supposed to but that's trivial. I'm going to continue using this for a while and also get into the leave in and repair conditioners.
Review: Well Worth the Price. Great Smell. Great Lather. Leaves Hair Soft and Lustrous! - I bought this shampoo as a treat for my birthday. I can only say how glad I did. My hair is chin length cut into layers and is wavy/curly. At times my hair is not as soft and smooth as I would like it to be. I read about this shampoo and the customer reviews and knew that although this is a bit more expensive than the shampoo, I would buy it and give it a go. This has a rich lather (a little goes a long way), has a clean smell, and truly leaves your hair squeaky clean. I condition after shampoo (remembering to concentrate on the mid and ends of the hair) and blew it dry. My hair is soft and has a healthy luster. I am so pleased that I bought this and recommend it.

## Features

- Formulated with our first-of-its-kind Alpha Keratin 60ku, Virtue Recovery Shampoo and Recovery Conditioner duo behave like high-powered treatment products, depositing pure, human keratin protein directly into the hair. They work hard to fill in cracks in the cuticle to heal hair and repair damage from heat, chemicals, and color treatment.
- WHAT IT IS: A luxurious, lathering shampoo with a clean but hydrating finish.
- FRAGRANCE: A rich, nurturing blend of creamy coconut and tropical yuzu extracts wrapped in warm woods.
- For all hair types, especially hair that’s damaged or in need of extra care. Safe for color-treated and chemically treated hair.
- Free of sulfates, parabens, phthalates, synthetic colors and dyes. Gluten free. Cruelty free.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07PVCJ9JG |
| Active Ingredients | lactic_acid |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #16,947 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #495 in Hair Shampoo |
| Brand | VIRTUE |
| Brand Name | VIRTUE |
| Customer Reviews | 4.4 out of 5 stars 1,852 Reviews |
| Hair Type | Damaged |
| Item Dimensions | 1.5 x 1.5 x 4.3 inches |
| Item Form | Liquid |
| Item Weight | 2.88 ounces |
| Liquid Volume | 2 fluid ounces |
| Manufacturer | VIRTUE |
| Manufacturer Part Number | 20010 |
| Material Type Free | Gluten Free |
| Number of Items | 1 |
| Other Special Features of the Product | Not Tested On Animals, Vegan |
| Product Benefits | Virtue Recovery Shampoo works hard to heal hair and repair damage from heat, chemicals, and color treatment. |
| Recommended Uses For Product | Damaged Hair |
| Scent | Coconut |
| Scent Name | Coconut |
| Suitable Hair Color | All Hair Colors |
| UPC | 817023020010 817023021932 |
| Unit Count | 2 Fluid Ounces |

## Product Details

- **Age Range (Description):** Adult
- **Brand:** VIRTUE
- **Hair Type:** Damaged
- **Item Form:** Liquid,Creamy
- **Scent:** Coconut

## Images

![VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe - Image 1](https://m.media-amazon.com/images/I/51j8NXbNi6L.jpg)
![VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe - Image 2](https://m.media-amazon.com/images/I/71Akujjg4aL.jpg)
![VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe - Image 3](https://m.media-amazon.com/images/I/71icVEiVEaL.jpg)
![VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe - Image 4](https://m.media-amazon.com/images/I/71Ew4UAM4tL.jpg)
![VIRTUE Recovery Sulfate Free Shampoo with Keratin and Baobab Seed Oil for Damaged Hair, Color Safe - Image 5](https://m.media-amazon.com/images/I/61mSbJBNpjL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: keratin safe?? does it contain sodium chloride?**
A: FYI, another source provides this list of ingredients:  (Sodium chloride IS listed.)
Full Ingredients List
Aqua (Water, Eau), Sodium Lauroyl Methyl Isethionate, Sodium Lauroyl Glycinate, Glycerin, Sodium Cocoyl Isethionate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Glycol Distearate, Cocamide Mipa, Parfum (Fragrance), Alpha Keratin, Hydrolyzed Quinoa, Citrus Paradisi (Grapefruit) Fruit Extract, Caprylyl Glycol , Guar Hydroxypropyl Trimonium Chloride, Cyamopsis Tetragonoloba (Guar) Gum, Sodium Chloride, Amodimethicone, Peg-120 Methyl Glucose Dioleate, Hydroxyethyl Cellulose, Coconut Acid, Ethyl Hexylglycerin, Celluose, Acrylates Copol Ymer-4, Citric Acid, C11-15 Pareth-7, Sodium Hydroxide, Tridecet H-12, Lauret H-9, Lactic Acid, Sorbic Acid, Disodium Edta, Sodium Acetate, Mica, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate, Phenoxyethanol , Benzyl Salicylate, Butylphenyl Methylpropional , Coumarin, Limonene, Hexyl Cinnamal, Linalool, Ci 77891 (Titanium Dioxide), Ci 77491 (Iron Oxide)

**Q: What does it smell like?**
A: The smell is one of my favorite thing about this product along with the luxurious richness of the texture.  My husband has complimented me on it.  I would describe it as sophisticated botanical.  Not over powering at all, but generous.   I am allergic to strong fragrances.  It does not trigger my allergies.

**Q: Which virtue shampoo is for Colored thinning hair?**
A: I have colored hair and this one works just fine but,my is thick.It's say that can be used for all kind hair.

**Q: is this shampoo supposed to have a dark tint to it?**
A: It is not white. It is more a dark cream color and thick.  My hair always feels great and  soft.

## Customer Reviews

### ⭐⭐⭐⭐⭐ One use and I noticed a difference!
*by W***O on March 23, 2026*

I very rarely give in to Hollywood hype on products. Mostly because, I can't usually afford them. But when I saw that Nicole Kidman used this because Anne Hathaway used it, and they both have amazing hair, I gave in. It's affordable so I didn't stress about that. I will admit, I'm obsessed with hair products. Moreso now that I'm mid 50's and I finally hit the meno, and yes, my hair changed overnight and started thinning...big time. In one use this morning, I totally noticed a difference. And I'm not just saying that. My hair is so soft. All the crazy grey hairs were subdued. I had very little loss and it's just beautiful. ONE USE! I definitely recommend it. It smells good but doesn't last and I like that because I'd rather smell my perfume than hair products. The shampoo bottle lid didn't pop up like it's supposed to but that's trivial. I'm going to continue using this for a while and also get into the leave in and repair conditioners.

### ⭐⭐⭐⭐⭐ Well Worth the Price. Great Smell. Great Lather. Leaves Hair Soft and Lustrous!
*by S***E on March 29, 2026*

I bought this shampoo as a treat for my birthday. I can only say how glad I did. My hair is chin length cut into layers and is wavy/curly. At times my hair is not as soft and smooth as I would like it to be. I read about this shampoo and the customer reviews and knew that although this is a bit more expensive than the shampoo, I would buy it and give it a go. This has a rich lather (a little goes a long way), has a clean smell, and truly leaves your hair squeaky clean. I condition after shampoo (remembering to concentrate on the mid and ends of the hair) and blew it dry. My hair is soft and has a healthy luster. I am so pleased that I bought this and recommend it.

### ⭐⭐⭐⭐⭐ Great product!
*by M***M on May 29, 2026*

My hair is in great condition after using this shampoo! I do not need any other products and it takes less time to dry my hair as well. Its expensive but I feel it is well worth it.

## Frequently Bought Together

- VIRTUE Recovery Shampoo 17 FL OZ
- VIRTUE Recovery Conditioner 2 FL OZ

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**Shop now:** [https://www.desertcart.co.za/products/448026821-virtue-recovery-sulfate-free-shampoo-with-keratin-and-baobab-seed](https://www.desertcart.co.za/products/448026821-virtue-recovery-sulfate-free-shampoo-with-keratin-and-baobab-seed)

---

*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-09-04*