--- product_id: 380742442 title: "Boldify Hairline Powder, Root Touch Up Hair Color - Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear" brand: "boldify" price: "R752" currency: ZAR in_stock: true reviews_count: 13 category: "Boldify" url: https://www.desertcart.co.za/products/380742442-boldify-hairline-powder-root-touch-up-hair-color-medium-brown store_origin: ZA region: South Africa --- # Squalene-infused gentle formula Sweat & rain resistant 24h wear Instant root coverage Boldify Hairline Powder, Root Touch Up Hair Color - Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear **Brand:** boldify **Price:** R752 **Availability:** ✅ In Stock ## Summary > ✨ Own your look, no roots attached! ## Quick Answers - **What is this?** Boldify Hairline Powder, Root Touch Up Hair Color - Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear by boldify - **How much does it cost?** R752 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/380742442-boldify-hairline-powder-root-touch-up-hair-color-medium-brown) ## Best For - boldify enthusiasts ## Why This Product - Trusted boldify brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **All-Day Confidence Lock:** Sweatproof and rain-resistant formula stays put for 24 hours. - • **Shade-Perfect Guarantee:** 14 shades with free replacement to match your unique hair tone flawlessly. - • **Nourishing Haircare Boost:** Infused with lightweight Squalene to soothe and nourish your scalp. - • **Flawless Instant Concealment:** Press, apply, and vanish roots in seconds—no salon needed. - • **Precision Mess-Free Application:** Compact powder design ensures zero drips, stains, or overspray. ## Overview Boldify Hairline Powder in Medium Brown is a 4g pressed powder root touch-up that instantly conceals new growth and thinning hairlines with a natural finish. Its sweat and rain-resistant formula lasts 24 hours, while the Squalene infusion nourishes the scalp. Designed for all hair types, it offers a mess-free, precise application and comes with a free shade replacement guarantee across 14 shades. ## Description FULL, VOLUMINOUS, HEALTHY HAIR HI! WE’RE BOLDIFY. WE ARE HAIRCARE THAT TRIMS AWAY AT PERFECTION, VOLUMIZES SELF-CONFIDENCE, AND IS ROOTED IN CELEBRATING YOU, JUST AS YOU ARE, TO HELP YOU FLIP YOUR NARRATIVE AND BOLDIFY YOUR WORLD. That means innovative products, stylist-approved formulas that deliver results, and bold packaging all at an affordable price. HI! WE’RE BOLDIFY. WE ARE HAIRCARE THAT TRIMS AWAY AT PERFECTION, VOLUMIZES SELF-CONFIDENCE, AND IS ROOTED IN CELEBRATING YOU, JUST AS YOU ARE, TO HELP YOU FLIP YOUR NARRATIVE AND BOLDIFY YOUR WORLD. That means innovative products, stylist-approved formulas that deliver results, and bold packaging all at an affordable price. Boldify Fan Favorites Review: Fabulous product! - Bought to try after seeing a much more expensive brand advertising on FB. This stuff is fabulous. Dead easy to apply, doesn't rub off or drip in the rain. Looks really natural and hides my scalp show / ever widening parting very well indeed. Dinky package, perfect for handbag. Review: Far better than expected - This is so good, I didn’t really expect a lot and was prepared for it to look really bad. Quite the opposite , game changer for my temples where I’ve lost hair and it looks natural and easy to apply . Stays on so well but comes off with makeup remover ## Features - INSTANT ROOT COVERAGE: This pressed root cover up instantly conceals new growth and fills in thinning hairlines. It’s the perfect, easy fix between salon appointments. - NO MESS APPLICATION: Unlike sticky sprays, our grey hair coverage touch up is a pressed compact. Get precise control with no messy drips, stains, or overspray on your skin. - STAYS PUT ALL DAY: This root touch up binds to your hair and scalp, locking in place for 24 hours. It is sweat and rain resistant for confidence that lasts until your next shampoo. - GENTLE ON YOUR SCALP: Our unique hair powder is infused with Squalene. It's a gentle, lightweight ingredient that helps nourish your hair and scalp with every application. - FIND YOUR PERFECT SHADE: Our hair fillers for thinning hair come in 14 shades. If you pick the wrong one, we offer a free shade replacement to guarantee a flawless, natural result. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B08N1BTF6F | | Benefits | Instantly Conceal Hair Loss, Cover Root Regrowth, Scalp Coloring, Root Touch-up | | Best Sellers Rank | 295 in Beauty ( See Top 100 in Beauty ) 1 in Hair Mascaras | | Brand | Boldify | | Brand Name | Boldify | | Colour | Medium Brown | | Container Type | powder container | | Country Of Origin | China | | Customer Reviews | 4.1 out of 5 stars 5,801 Reviews | | Full Cure Time | 48 Hours | | Global Trade Identification Number | 09421905493741 | | Hair Color Permanence | Temporary | | Hair Type | All | | Hair type | All | | Item Form | Powder | | Item Highlight | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear | | Item Weight | 0.1 Ounces | | Item form | Powder | | Manufacturer | Boldify | | Manufacturer Part Number | IS05579-1A1 | | Material Features | Natural | | Material Type Free | Paraben Free, Peroxide Free, Sulphate Free | | Model Number | IS05579-1A1 | | Number of Items | 1 | | Package Size Name | 4 g | | Package information | powder container | | Product benefits | Instantly Conceal Hair Loss, Cover Root Regrowth, Scalp Coloring, Root Touch-up | | Recommended Uses For Product | Hair Fall Control | | Suitable Hair Colour | Medium Brown | | Unit Count | 4.0 gram | ## Product Details - **Brand:** Boldify - **Colour:** Medium Brown - **Hair type:** All - **Item form:** Powder - **Material Type Free:** Paraben Free, Peroxide Free, Sulphate Free - **Material feature:** Natural - **Number of items:** 1 - **Package information:** powder container - **Product benefits:** Instantly Conceal Hair Loss, Cover Root Regrowth, Scalp Coloring, Root Touch-up - **Unit count:** 4.0 gram ## Images ![Boldify Hairline Powder, Root Touch Up Hair Color - Medium Brown 4g | Instantly Fills Thinning Hair & Sparse Hairlines - Root Cover Up for Gray Hair - Water-Resistant, Sweat-Proof 24-Hour Wear - Image 1](https://m.media-amazon.com/images/I/515YI7Dx2UL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: Does BOLDIFY Hairline Powder Work For All Hair Types?** A: Yes. BOLDIFY Hairline Powder is suitable for all hair types, including different textures and colors. Its gentle formula is both safe and effective for use on any type of hair. **Q: How Long Does It Last?** A: BOLDIFY Hairline Powder has impressive staying power, lasting for up to 24 hours under normal environmental conditions. It's designed to withstand sweat and rain, ensuring that it stays put even in challenging weather conditions. **Q: Is It Easy To Use?** A: Yes! BOLDIFY Hairline Powder is a breeze to apply thanks to its built-in applicator sponge, and removing it is as simple as washing your hair with shampoo and water. **Q: Does It Have any Side-Effects?** A: No. The gentle ingredients contained in our Hairline Powder are rigorously tested for purity, and contained talc is FREE from contaminants sometimes found in lesser-quality raw materials. It won't clog pores and is safe for daily use on hair & scalp. **Q: Does BOLDIFY Hairline Powder Conceal All Types of Hair Loss?** A: BOLDIFY Hairline Powder can help conceal most types of hair loss, including thinning, bald patches, receding hairlines, and more. Use with BOLDIFY Hair Fibers for maximum hair-loss coverage. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Fabulous product! *by A***B on 2 September 2026* Bought to try after seeing a much more expensive brand advertising on FB. This stuff is fabulous. Dead easy to apply, doesn't rub off or drip in the rain. Looks really natural and hides my scalp show / ever widening parting very well indeed. Dinky package, perfect for handbag. ### ⭐⭐⭐⭐⭐ Far better than expected *by L***N on 29 August 2026* This is so good, I didn’t really expect a lot and was prepared for it to look really bad. Quite the opposite , game changer for my temples where I’ve lost hair and it looks natural and easy to apply . Stays on so well but comes off with makeup remover ### ⭐⭐⭐⭐ Pricey but does the job *by D***Y on 21 May 2025* I have very fine hair and a wide forehead, end up showing my scalp when I tie my hair. This product fills in nicely and has a great coverage for those gaps in my hairline. It sits on the scalp and gives a fuller and thicker look to my hair, with a texture similar to dry shampoo. It doesn’t come off very easily when sweating or in rain. However it does stain easily on light clothing ( when wearing a cap /hijab) and if scratched your nails can get residual colour and powder. One needs to shampoo well to wash off the product. I personally prefer not to use on a daily basis as it occasionally gives me mild itchiness, but overall it works for me when used for work events and parties when you need a fuss free and confident look without thinking about that perfect hairdo. This product is not for those big gaps or covering hairloss patches in my opinion.As the name says..it Boldifies the look! And does it nicely.. for me at least. The quantity is not much considering the price, works for me as I dont use daily. ## Frequently Bought Together - BOLDIFY Hairline Powder - Root Touch Up Hair Color for Gray Coverage - Bald Spot Concealing Hair Powder for Women & Men - 48-Hour Stain-Proof - Medium Brown - BOLDIFY Hair Fibers (28g) - Fill In Thinning and Fine Hair for an Instantly Fuller, Thicker Look - 14 Shades for Women & Men - Medium Brown - BOLDIFY Dual-Ended Hairline Powder Brush - Precision Makeup Brush Set with Sponge Tip for Seamless Blending - Ideal as a Concealer Brush, Hair Contour Brush, and Root Touch Up --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/380742442-boldify-hairline-powder-root-touch-up-hair-color-medium-brown](https://www.desertcart.co.za/products/380742442-boldify-hairline-powder-root-touch-up-hair-color-medium-brown) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-09-11*