--- product_id: 35015896 title: "W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce" brand: "w7" price: "R1361" currency: ZAR in_stock: true reviews_count: 13 category: "W7" url: https://www.desertcart.co.za/products/35015896-w7-genius-feather-light-foundation-natural-beige-1-05-ounce store_origin: ZA region: South Africa --- # Satin-matte luminous finish Ultra-light hydration SPF & pollution shield W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce **Brand:** w7 **Price:** R1361 **Availability:** ✅ In Stock ## Summary > ✨ Glow smart, stay flawless — your skin’s new BFF! 💧 ## Quick Answers - **What is this?** W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce by w7 - **How much does it cost?** R1361 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/35015896-w7-genius-feather-light-foundation-natural-beige-1-05-ounce) ## Best For - w7 enthusiasts ## Why This Product - Trusted w7 brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Sleek Dropper Bottle:** Precision application with a luxe, Instagram-worthy design that feels premium on your vanity. - • **Customizable Coverage:** Build from light to medium coverage with just a few drops for a flawless, natural look. - • **Feather-Light Hydration:** Experience breathable, moisturizing coverage that keeps dry patches at bay all day. - • **Sun & Pollution Defense:** Creates a physical barrier to protect your skin from daily environmental stressors. - • **Matte Yet Radiant Finish:** Enjoy a satin-matte glow that enhances your skin’s natural luminosity without shine. ## Overview W7 Genius Feather Light Foundation in Natural Beige offers a breathable, water-based formula that provides medium coverage with a satin-matte finish. It protects against sun and pollution while hydrating skin, making it ideal for all skin types seeking a luminous yet natural look. Packaged in a stylish dropper bottle, this cruelty-free foundation blends effortlessly for a healthy, even complexion that lasts all day. ## Description desertcart.com : W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce : Beauty & Personal Care Review: Glad I took the risk - Ever since discovering their eyeshadow palettes, I've been a fan of W7. So when I noticed I was running low on my usual BB foundation, I went looking thru W7's foundation offerings and came across this one. Of course, ordering new foundation online is risky. You can't really tell if it's the right color for you, it's harder to return, and if you do return it you're back to needing foundation like you did in the first place. Much easier to just drive over to Target, Ulta, or the mall. But I decided to give it a shot and ordered this in Natural Beige. I'm glad I did. The color is just right for me and I really like how light and moisturizing this is. I've been going thru a dry skin phase lately (very annoying) and this made the dry patches not so dry. I'll continue using it and if my thoughts on it change, I'll do an update on this review. Update (a few months later): It's official, this is my foundation of choice for the rest of my life. I get more compliments on my skin now than I ever did before. Even with as light and airy as this stuff is, I now wear just one layer of this without any setting powder or other form of foundation and my skin tone is even and moisturized throughout the day. Review: My all time favorite foundation - This has become my holy grail foundation. I am half Asian so I do have a very yellow undertone and looking for a right match has always been difficult. Surprisingly natural beige is my perfect color. I do find that it can oxidize a little but it doesn't affect the look much. This is such a unique formula. I've never used such a liquidy/ oily foundation but I love it so much. A little goes a long way for me. I use 3-5 drops of this stuff and it covers my face pretty well. It is medium coverage but you can make it more intense as well as lighter in coverage by blending it out. Upon first application it does feel oily but once you rub it into your face and let it dry it dries complexly matte. I have acne prone combination skin, and this foundation does a really good job of keeping my T zone matte which I was honestly very surprised at. I think most people I saw recommended using a brush and I do agree. Using this with a beauty blender will just cause the product to be soaked up and not spread properly. I would recommend a pretty dense brush to spread it then stipple it. The way I actually use this sometimes though is I smear the foundation with my finger where I want it on my face and then lightly using a beauty blender blend it in. This has worked so well for me. For some reason spreading this with my finger gives better coverage and a more airbrushed finish and I love it. Some cons would be the color selection which is quite limited but it is a small brand so there’s that. Also you need to find the right brush to use the product with, although the finger and beauty blender method works really well for me. Other than that I can't think of any cons. I personally love the bottle and dropper. It looks really nice and much more expensive that it actually is. I don't have an issue with the smell; I don’t think it smells too strongly of anything. The coverage and the finish are beautiful and the price is just amazing. I would totally recommend this and I will repurchase if I ever do run out, which seems unlikely for me since I seriously only need the tiniest amount. ## Features - provides physical barrier against the sun and pollution - Satin finish - more luminous & healthy looking ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0188UIWD0 | | ASIN | B0188UIWD0 | | Additional Features | Water-Based Powder Finish, Light to Medium Coverage, Matte Finish | | Age Range Description | Adult | | Batteries | 1 A batteries required. | | Best Sellers Rank | #442,178 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #3,480 in Foundation Makeup | | Brand Name | W7 | | Color | Natural Beige | | Container Type | Bottle | | Coverage | Medium | | Customer Reviews | 4.1 4.1 out of 5 stars (770) | | Finish Types | Matte | | Global Trade Identification Number | 05060406141733 | | Is Discontinued By Manufacturer | No | | Item Dimensions | 1.38 x 1.38 x 3.74 inches | | Item Form | Liquid | | Item Weight | 94 Grams | | Item model number | 5060406141733 | | Manufacturer | PerfumeWorldWide, Inc. Drop Ship | | Manufacturer | PerfumeWorldWide, Inc. Drop Ship | | Manufacturer Part Number | 5060406141733 | | Material Type Free | Cruelty Free | | Model Number | 5060406141733 | | Number of Items | 1 | | Package Type Name | Bottle | | Product Benefits | Coverage, Enhances Skin Tone, Corrects Imperfections | | Product Dimensions | 1.38 x 1.38 x 3.74 inches; 3.32 ounces | | Recommended Uses For Product | Even Complexion, Hydrating, Oil Control | | Skin Tone | Medium | | Skin Type | All, Normal | | Specialty | Light to Medium Coverage, Matte Finish | | UPC | 778714581329 792486928519 | | UPC | 778714581329 792486928519 | | Unit Count | 1.05 Ounce | ## Product Details - **Color:** Natural Beige - **Item Form:** Liquid - **Material Type Free:** Cruelty Free - **Recommended Uses For Product:** Even Complexion, Hydrating, Oil Control - **Skin Type:** All, Normal ## Images ![W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce - Image 1](https://m.media-amazon.com/images/I/71vx69ilJKL.jpg) ![W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce - Image 2](https://m.media-amazon.com/images/I/71+DArApaSL.jpg) ![W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce - Image 3](https://m.media-amazon.com/images/I/71TIYdhHKiL.jpg) ![W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce - Image 4](https://m.media-amazon.com/images/I/61eqCv8LeFL.jpg) ![W7 Genius Feather Light Foundation, Natural Beige, 1.05 Ounce - Image 5](https://m.media-amazon.com/images/I/71Obl4gvjcL.jpg) ## Available Options This product comes in different **Color, Size** options. ## Questions & Answers **Q: What shade should i get? i'm porcelain in elf foundation and ivory in maybelline fit me matte and poreless foundation, if that helps.** A: Ivory...super light makeup..not thick. Love it! **Q: I bought 2 true beige and i love it. i can not find this color what should i order?almost tan is a little light** A: Fresh Beige is the replacement x **Q: I used early tan in the regular 12 hr foundation what color should i order? also where can i f the 12 hr regular foundation in early tan. will you b** A: Suggesting Natural Tan or Natural Beige perhaps **Q: Sand beige or fresh beige ... which has a yellow/gold undertone?** A: Fresh beige...I always buy true beige in florida but not avail now so I got fresh beige too light and was even lighter so I bought wet n wild desert beige put 3 drops in fresh beige and mixed it. It worked! ## Customer Reviews ### ⭐⭐⭐⭐⭐ Glad I took the risk *by I***L on August 21, 2017* Ever since discovering their eyeshadow palettes, I've been a fan of W7. So when I noticed I was running low on my usual BB foundation, I went looking thru W7's foundation offerings and came across this one. Of course, ordering new foundation online is risky. You can't really tell if it's the right color for you, it's harder to return, and if you do return it you're back to needing foundation like you did in the first place. Much easier to just drive over to Target, Ulta, or the mall. But I decided to give it a shot and ordered this in Natural Beige. I'm glad I did. The color is just right for me and I really like how light and moisturizing this is. I've been going thru a dry skin phase lately (very annoying) and this made the dry patches not so dry. I'll continue using it and if my thoughts on it change, I'll do an update on this review. Update (a few months later): It's official, this is my foundation of choice for the rest of my life. I get more compliments on my skin now than I ever did before. Even with as light and airy as this stuff is, I now wear just one layer of this without any setting powder or other form of foundation and my skin tone is even and moisturized throughout the day. ### ⭐⭐⭐⭐⭐ My all time favorite foundation *by M***E on December 27, 2016* This has become my holy grail foundation. I am half Asian so I do have a very yellow undertone and looking for a right match has always been difficult. Surprisingly natural beige is my perfect color. I do find that it can oxidize a little but it doesn't affect the look much. This is such a unique formula. I've never used such a liquidy/ oily foundation but I love it so much. A little goes a long way for me. I use 3-5 drops of this stuff and it covers my face pretty well. It is medium coverage but you can make it more intense as well as lighter in coverage by blending it out. Upon first application it does feel oily but once you rub it into your face and let it dry it dries complexly matte. I have acne prone combination skin, and this foundation does a really good job of keeping my T zone matte which I was honestly very surprised at. I think most people I saw recommended using a brush and I do agree. Using this with a beauty blender will just cause the product to be soaked up and not spread properly. I would recommend a pretty dense brush to spread it then stipple it. The way I actually use this sometimes though is I smear the foundation with my finger where I want it on my face and then lightly using a beauty blender blend it in. This has worked so well for me. For some reason spreading this with my finger gives better coverage and a more airbrushed finish and I love it. Some cons would be the color selection which is quite limited but it is a small brand so there’s that. Also you need to find the right brush to use the product with, although the finger and beauty blender method works really well for me. Other than that I can't think of any cons. I personally love the bottle and dropper. It looks really nice and much more expensive that it actually is. I don't have an issue with the smell; I don’t think it smells too strongly of anything. The coverage and the finish are beautiful and the price is just amazing. I would totally recommend this and I will repurchase if I ever do run out, which seems unlikely for me since I seriously only need the tiniest amount. ### ⭐⭐⭐⭐ Be sure you get the correct shade *by K***D on October 13, 2016* Natural Tan color was far darker than it appeared in the picture, but I can use it to contour. Nice, light finish, that feels great on the skin. I plan to try again, in a lighter color. ## Frequently Bought Together - W7 Genius Foundation Sand Beige 30 ml - W7 Princess Potion Face Primer Drops - Purple Makeup Base Priming Formula For Flawless, Bright Skin - Vegan Makeup - Rimmel Stay Matte Pressed Powder, Transparent, 14g --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/35015896-w7-genius-feather-light-foundation-natural-beige-1-05-ounce](https://www.desertcart.co.za/products/35015896-w7-genius-feather-light-foundation-natural-beige-1-05-ounce) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-07-24*