---
product_id: 310575528
title: "Organic Mascara Black, Hypoallergenic, Waterproof, 0.31 Fl Oz"
brand: "poppy austin"
price: "R984"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Poppy Austin"
url: https://www.desertcart.co.za/products/310575528-organic-mascara-black-hypoallergenic-waterproof-0-31-fl-oz
store_origin: ZA
region: South Africa
---

# 24h long-lasting lift & curl Vegan & organic argan oil formula Waterproof & smudge-proof wear Organic Mascara Black, Hypoallergenic, Waterproof, 0.31 Fl Oz

**Brand:** poppy austin
**Price:** R984
**Availability:** ✅ In Stock

## Summary

> 🌟 Elevate your lashes, empower your look — naturally flawless all day long!

## Quick Answers

- **What is this?** Organic Mascara Black, Hypoallergenic, Waterproof, 0.31 Fl Oz by poppy austin
- **How much does it cost?** R984 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/310575528-organic-mascara-black-hypoallergenic-waterproof-0-31-fl-oz)

## Best For

- poppy austin enthusiasts

## Why This Product

- Trusted poppy austin brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **All-Day Drama, Zero Clumps:** Experience 24-hour lift and curl with a flake-resistant, smudge-proof finish that keeps your lashes flawless from dawn to dusk.
- • **Nourish While You Beautify:** Infused with organic argan oil, this vegan mascara strengthens and revitalizes lashes for natural volume and length without harsh chemicals.
- • **Gentle Glam for Sensitive Eyes:** Hypoallergenic and fragrance-free, it glides on smoothly with a full-bristle brush, ensuring no irritation or watery eyes—perfect for sensitive skin.
- • **Conscious Beauty, Confident You:** Cruelty-free, paraben-free, and made with clean ingredients, this mascara aligns with your values while elevating your lash game.
- • **Effortless Elegance in Every Swipe:** The soft applicator delivers just the right amount of product for a defined, clump-free look that enhances your natural beauty subtly yet effectively.

## Overview

Poppy Austin Organic Mascara Black is a 0.31 fl oz hypoallergenic, vegan, and waterproof mascara enriched with organic argan oil. Designed for sensitive eyes, it offers 24-hour lift, curl, and volume with a smudge-proof, flake-free finish. Free from parabens, fragrance, and harsh chemicals, it delivers nourishing, clump-free lashes while aligning with clean beauty values.

## Description

desertcart.com : Poppy Austin Organic Mascara Black, Hypoallergenic, Waterproof, 0.31 Fl Oz : Beauty & Personal Care

Review: Poppy Austin organic mascara, black - I like this mascara. I like that its organic with organic argan oil also. Easy on my eyes no burning or stinging. It doesn't overload mascara on the wand. So it goes on easy no clumping. It's worth what I paid for it. I'm a happy camper!
Review: Hey Natural Beauty- this is yours! - I love the way the brown hue of Poppy Austin Organic Mascara balances my lighter to medium brown, black, and dark auburn lash hues. And I especially love how naturally beautiful it goes on, and accents what is already there over an extra dramatic effect. It definitely makes me feel beautifully enhanced without a heavy mascara look and feel. It washes off easily; there's no sting or burn when wearing or removing. It lasts all day, even through tears, and doesn't flake off with the wear of the day. It does lengthen and define and is perfect for the Beauty who wants to accent her natural features. I will be ordering more! Happy to have found this choice!

## Features

- Lash Strengthening Mascara - Your eye organic makeup kit is not complete without Poppy Austin eyelash growth mascara. If you need mascara for thickening and lengthening, we got just the thing. Enjoy a long-lasting lift and curl for 24 hours!
- Nourishing Formula - Looking for the best mascara for length and volume without harsh ingredients? Our lash extending mascara waterproof formula is vegan and has argan oil. Revitalize your lashes from root to tip with our black oil mascara.
- Flake-Resistant & Smudge-Proof - Say goodbye to clumpy lashes and hello to fluttery ones with our no smudge mascara. This flake free mascara for sensitive eyes gives you beautifully long lashes with dramatic volume. Let your eyelashes steal the show minus the smearing!
- Gentle on Sensitive Eyes - With our vegan and hypoallergenic mascara, sensitive eyes are well cared for. Its soft, full-bristle applicator seamlessly glides through your lashes for a well-defined look. No itchy and watery eyes after use!
- Simple Solutions, Real Results - At Poppy Austin, we keep things simple yet effective, like our skincare products. If you're not satisfied with our product, please feel free to contact us and our customer service will assist you.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07571454N |
| Best Sellers Rank | #22,105 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #215 in Mascara |
| Brand | poppy austin |
| Brand Name | poppy austin |
| Color | Black |
| Container Type | Tube |
| Country as Labeled | Canada |
| Coverage | full |
| Customer Reviews | 4.2 out of 5 stars 9,250 Reviews |
| Item Form | Liquid |
| Item Volume | 10 ml |
| Manufacturer | Poppy Austin |
| Manufacturer Part Number | Mascara Black |
| Mascara Wand Type | Bristle Brush |
| Material Type Free | Fragrance Free, Paraben Free, Petrolatum Free, Phthalate Free, Sulfate Free |
| Model Number | Mascara Black |
| Number of Items | 1 |
| Other Special Features of the Product | Hypoallergenic, Natural Ingredients, Not Tested On Animals, Organic, Unscented |
| Package Type Name | Tube |
| Product Benefits | Volumizing |
| Skin Tone | Fair |
| Skin Type | Combination, Dry, Normal, Oily, Sensitive |
| Special Feature | Hypoallergenic, Natural Ingredients, Not Tested On Animals, Organic, Unscented |
| Specialty | Vegan |
| Water Resistance Level | Water Resistant |

## Product Details

- **Brand:** poppy austin
- **Color:** Black
- **Item Form:** Liquid
- **Product Benefits:** Volumizing
- **Special Feature:** Hypoallergenic, Natural Ingredients, Not Tested On Animals, Organic, Unscented

## Images

![Organic Mascara Black, Hypoallergenic, Waterproof, 0.31 Fl Oz - Image 1](https://m.media-amazon.com/images/I/71sCqiJV6pL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: What are the ingredients?**
A: I know one of the ingredients is Argan oil, otherwise I don’t know.  But it was important to me  that it is made in the USA, for safety.  I really like the product and have no itching etc…you could contact the company and ask them about certain ingredients.

**Q: What color is the mascara? Brown?  Black? Or ???.**
A: I actually just received it today. It is strange that the color is not listed on the box or on the tube. However it appears to be black.

**Q: where is it made? is it UK?**
A: Hi. Poppy Austin mascara is made in small batches in Somerset England…..excellent mascara.

**Q: Why does the product listing claim 100% organic, when it contains phenoxethanol?**
A: The company them self did not add anything to it however the manufacture company that makes it can add whatever and because the brand name company did not physically  add anything to it it makes them able to claim that

## Customer Reviews

### ⭐⭐⭐⭐⭐ Poppy Austin organic mascara, black
*by J***. on August 13, 2026*

I like this mascara. I like that its organic with organic argan oil also. Easy on my eyes no burning or stinging. It doesn't overload mascara on the wand. So it goes on easy no clumping. It's worth what I paid for it. I'm a happy camper!

### ⭐⭐⭐⭐⭐ Hey Natural Beauty- this is yours!
*by T***S on July 8, 2026*

I love the way the brown hue of Poppy Austin Organic Mascara balances my lighter to medium brown, black, and dark auburn lash hues. And I especially love how naturally beautiful it goes on, and accents what is already there over an extra dramatic effect. It definitely makes me feel beautifully enhanced without a heavy mascara look and feel. It washes off easily; there's no sting or burn when wearing or removing. It lasts all day, even through tears, and doesn't flake off with the wear of the day. It does lengthen and define and is perfect for the Beauty who wants to accent her natural features. I will be ordering more! Happy to have found this choice!

### ⭐⭐⭐⭐ Just right!
*by L***S on August 16, 2026*

Just what I wanted! Does not irritate my very sensitive eyes!! The brown is just right and not too stark like black can be. Gives delicate color to my lashes while leaving them feeling hydrated afterwards. If you want a hyper dark, super lengthening, ultra thickening mascara, this is NOT for you!

## Frequently Bought Together

- Poppy Austin Organic Mascara, Natural, Vegan, Paraben-Free, Cruelty-Free - Hypoallergenic Mascara Lengthening & Volumizing with Argan Oil - 0.31 Fl Oz (Black)
- Tatsat Ayurvedic herbal Kajal | Natural, Lead-Free & Chemical-Free Eye Care | Soothing Formula for Everyday Use | Safe for All Skin Types | Made with Triphala, Chakshushya Herbs, Castor Oil etc
- Organic Eyebrow Pencil Makeup， Medium Brown,Waterproof Eyebrow Pencil，Dual-Sided Eyebrow Brush For It Face Makeup Cosmetics (104 Medium Brown)

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**Shop now:** [https://www.desertcart.co.za/products/310575528-organic-mascara-black-hypoallergenic-waterproof-0-31-fl-oz](https://www.desertcart.co.za/products/310575528-organic-mascara-black-hypoallergenic-waterproof-0-31-fl-oz)

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-09-29*