--- product_id: 27223340 title: "ion 5R Light Red Brown Permanent Liquid Hair Color" brand: "ion" price: "R515" currency: ZAR in_stock: true reviews_count: 8 url: https://www.desertcart.co.za/products/27223340-ion-5r-light-red-brown-permanent-liquid-hair-color store_origin: ZA region: South Africa --- # 30-minute full cure time PPD-free & botanical nourishment Vibrant fade-resistant color ion 5R Light Red Brown Permanent Liquid Hair Color **Brand:** ion **Price:** R515 **Availability:** ✅ In Stock ## Summary > 💇‍♀️ Unlock your hair’s true brilliance with every drop! ## Quick Answers - **What is this?** ion 5R Light Red Brown Permanent Liquid Hair Color by ion - **How much does it cost?** R515 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/27223340-ion-5r-light-red-brown-permanent-liquid-hair-color) ## Best For - ion enthusiasts ## Why This Product - Trusted ion brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Flawless Gray Coverage:** Deep penetration into hair cortex ensures 100% gray coverage without damage. - • **Fast & Easy Application:** Creamy liquid formula with a mild scent, delivering vibrant results in just 30 minutes. - • **Gentle Yet Powerful Formula:** PPD-free with 38% less ammonia, enriched with Hyaluronic Acid, Argan & Pequi Oils for nourished, healthy hair. - • **Luxurious Italian Innovation:** Expertly crafted in Italy combining natural ingredients with cutting-edge color science. - • **Salon-Quality Brilliance at Home:** Achieve long-lasting, fade-resistant color with advanced ionic micro-pigments. ## Overview ion 5R Light Red Brown Permanent Liquid Hair Color offers professional-grade, vibrant, and fade-resistant color powered by ionic micro-pigments. This PPD-free, low-ammonia formula nourishes hair with botanical extracts and oils, ensuring 100% gray coverage and minimal damage. Developed in Italy, it delivers salon-quality results in just 30 minutes, perfect for millennials seeking a bold yet healthy hair transformation. ## Description The line professional stylists have trusted for years. ion Color Brilliance Permanent Hair Color makes it easy to get extraordinary long-lasting salon quality results at home. The luxurious Italian formulas are made to be especially gentle and protect against damage. The Color Brilliance Permanent Liquid Hair Color pallet consists of luxurious shades with advanced ionic technology that utilizes pure ionic micro pigments for deeper more intense color deposit. Ionic wheat germ protein nourishing botanical extracts and low ammonia help ion Color Brilliance penetrate the cuticle layer of the hair and lodge in the cortex ensuring 100% flawless gray coverage. Superior quality and proprietary blends are formulated in Italy by ion's expert team of chemists to deliver unparalleled results. The unique system combines the finest quality natural and exotic ingredients with powerful high-tech compounds to achieve exquisite brilliant color with superior gray coverage. ion Hair Color science relies on the power of micro-pigmentation- ion's microscopic pigment molecules oxidize slower allowing them to penetrate deep into the cortex of each hair strand for long-lasting fade-resistant color. These formulas are PPD-free and enriched with Hyaluronic Acid Argan Oil Pequi Oil and botanicals to nourish and strengthen hair from within. Not to mention ion Hair Color is gentle on hair containing up to 38% less ammonia than the leading professional brands on the market. Unlock your hair's true potential with ion's cutting-edge salon-quality color science and bring home vibrance like never before. Review: The color I want is impossible to find - This is a fabulous product that had my hair looking like sunlit beauty. Yes this is a professional product that I just can not find anymore. Where have all the blondes gone in liquid form? There are no more blonde good color anymore. It's as if we have been wiped off the planet. Everything is for dark haired people. We are now the forgotten people. Sad. Thanks ION for removing me and people of my coloring from the world of beauty. I will not forget. Review: Beautiful and easy to apply - I loved this dye. 8RC (Light Copper Blonde) leaves a very vibrant and luminous tone, just what I was looking for. The formula is creamy, easy to apply, and doesn't have as strong a scent as other brands. I liked that it left my hair soft, shiny, and without that dry feeling after the process. The color was very true to its promise: an intense yet natural copper, ideal if you're looking for a striking change without going overboard. ## Features - Vibrant fade-resistant color and intense conditioning - State-of-the-art European formula - PPD-free - 10 Beautiful Brunettes - 4 High Lift Blondes ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B004OKBP24 | | Best Sellers Rank | #56,560 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #442 in Hair Color | | Brand | ion | | Brand Name | ion | | Color | 5R Light Red Brown | | Container Type | Box | | Customer Reviews | 4.6 out of 5 stars 803 Reviews | | Full Cure Time | 30 Minutes | | Hair Color Permanence | Permanent | | Hair Type | All | | Item Form | Liquid | | Manufacturer | Arcadia Beauty Labs LLC | | Manufacturer Part Number | 305510L | | Material Features | Gentler formula (PPD-free) and nourishing botanical extracts | | Material Type Free | Paraphenylenediamine Free | | Number of Items | 1 | | Package Information | Box | | Product Benefits | Delivers vibrant color & nourishment, covers grays well | | Recommended Uses For Product | Hair coloring, Achieving different shades of brown and blonde, Suitable for sensitive scalps, Minimizing hair damage, Use duration of 30 minutes | | Suitable Hair Color | Light Brown | | Unit Count | 2.0 Ounce | ## Product Details - **Brand:** ion - **Color:** 5R Light Red Brown - **Item Form:** Liquid - **Package Information:** Box - **Product Benefits:** Delivers vibrant color & nourishment, covers grays well ## Images ![ion 5R Light Red Brown Permanent Liquid Hair Color - Image 1](https://m.media-amazon.com/images/I/61vGcohaRkL.jpg) ![ion 5R Light Red Brown Permanent Liquid Hair Color - Image 2](https://m.media-amazon.com/images/I/71PpvW85uhL.jpg) ![ion 5R Light Red Brown Permanent Liquid Hair Color - Image 3](https://m.media-amazon.com/images/I/91NBUxM0ahL.jpg) ![ion 5R Light Red Brown Permanent Liquid Hair Color - Image 4](https://m.media-amazon.com/images/I/81E3E42T1cL.jpg) ![ion 5R Light Red Brown Permanent Liquid Hair Color - Image 5](https://m.media-amazon.com/images/I/71iTH0ytrsL.jpg) ## Available Options This product comes in different **Color** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ The color I want is impossible to find *by M***2 on January 13, 2026* This is a fabulous product that had my hair looking like sunlit beauty. Yes this is a professional product that I just can not find anymore. Where have all the blondes gone in liquid form? There are no more blonde good color anymore. It's as if we have been wiped off the planet. Everything is for dark haired people. We are now the forgotten people. Sad. Thanks ION for removing me and people of my coloring from the world of beauty. I will not forget. ### ⭐⭐⭐⭐⭐ Beautiful and easy to apply *by E***O on September 2, 2025* I loved this dye. 8RC (Light Copper Blonde) leaves a very vibrant and luminous tone, just what I was looking for. The formula is creamy, easy to apply, and doesn't have as strong a scent as other brands. I liked that it left my hair soft, shiny, and without that dry feeling after the process. The color was very true to its promise: an intense yet natural copper, ideal if you're looking for a striking change without going overboard. ### ⭐⭐⭐⭐⭐ GREAT PRODUCT *by A***R on January 16, 2026* GREAT PRODUCT WORKS GREAT AND DOESN'T LEAVE A SMELLY DISGUSTING SMELL IN YOUR HAIR THAT CHEMICAL SMELL --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/27223340-ion-5r-light-red-brown-permanent-liquid-hair-color](https://www.desertcart.co.za/products/27223340-ion-5r-light-red-brown-permanent-liquid-hair-color) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-07-08*