---
product_id: 263525728
title: "Bulova Men's Watch, Automatic - 98A178"
brand: "bulova"
price: "R12060"
currency: ZAR
in_stock: true
reviews_count: 5
category: "Bulova"
url: https://www.desertcart.co.za/products/263525728-bulova-mens-watch-automatic-98a178
store_origin: ZA
region: South Africa
---

# 100m water resistance Automatic self-wind movement 46mm bold case size Bulova Men's Watch, Automatic - 98A178

**Brand:** bulova
**Price:** R12060
**Availability:** ✅ In Stock

## Summary

> ⏳ Own Time, Own Style – The Bulova 98A178 Automatic Watch

## Quick Answers

- **What is this?** Bulova Men's Watch, Automatic - 98A178 by bulova
- **How much does it cost?** R12060 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/263525728-bulova-mens-watch-automatic-98a178)

## Best For

- bulova enthusiasts

## Why This Product

- Trusted bulova brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Dive-Ready Water Resistance:** Swim, snorkel, and conquer water adventures with confidence up to 100 meters deep.
- • **Sleek Silicone Strap Comfort:** Sporty yet sophisticated, the black silicone strap offers all-day comfort and durability for your active lifestyle.
- • **Effortless Automatic Movement:** Experience precision without the hassle—self-winding technology keeps you on time, always.
- • **Bold 46mm Stainless Steel Case:** Command attention with a robust, rose gold-tone and gunmetal stainless steel frame that defines modern luxury.
- • **Crystal Clear Synthetic Sapphire:** Scratch-resistant sapphire crystal ensures your watch face stays flawless, reflecting your impeccable taste.

## Overview

The Bulova Men's 98A178 Automatic Watch combines a striking 46mm rose gold-tone and gunmetal stainless steel case with a durable black silicone strap. Featuring a self-winding automatic movement and water resistance up to 100 meters, this timepiece is designed for professionals who demand style and performance. Its scratch-resistant synthetic sapphire crystal and sporty yet elegant design make it perfect for both boardroom meetings and weekend adventures.

## Description

Buy Bulova Men's Stainless Steel Automatic-self-Wind Watch with Silicone Strap, Black, 27 (Model: 98A177) online on desertcart.ae at best prices. ✓ Fast and free shipping ✓ free returns ✓ cash on delivery available on eligible purchase.

Review: Tudo certo
Review: Beautiful ..elegant extremely well designed time piece. Very solid and heavy, built like a tank ! Yes worth the price. Thankyou bulova.

## Features

- From the Automatic Collection
- New Sport style in rose gold-tone and gun stainless steel case
- Automatic-self-wind Movement
- Case Diameter: 46mm
- Water resistant to 100m (330ft): in general, suitable for swimming and snorkeling, but not diving

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B01M6BFDIB |
| ASIN  | B01M6BFDIB |
| Additional Features | Water resistant |
| Age Range Description | Adult |
| Band Color | Black |
| Band Length | 10 Inches |
| Band Material Type | Silicone |
| Band Width | 27 Millimeters |
| Bands | 1 |
| Batteries  | 1 Lithium Ion batteries required. (included) |
| Best Sellers Rank | #632,080 in Fashion ( See Top 100 in Fashion ) #14,394 in Men's Wrist Watches |
| Brand Name | Bulova |
| Case Diameter | 46 Millimeters |
| Case Material Type | Stainless Steel |
| Case Thickness | 13 Millimeters |
| Character | Fashion |
| Clasp Type | Buckle |
| Closure Type | Buckle |
| Country of Publication | Japan |
| Country of origin  | Japan |
| Crystal | Synthetic Sapphire |
| Customer Reviews | 4.7 4.7 out of 5 stars (1,337) |
| Customer reviews | 4.7 4.7 out of 5 stars (1,337) |
| Date First Available  | 1 January 2024 |
| Department  | mens |
| Dial Color | black |
| Display | Analog |
| Embellishment Feature | Crystal |
| Face Style | Skeleton |
| Global Trade Identification Number | 00042429547964 |
| Included Components | Warranty Card, Instruction Manual, Gift Box |
| Is Discontinued By Manufacturer  | No |
| Item Type Name | Watch |
| Item Weight | 110 Grams |
| Item model number  | 98A177 |
| Language  | English |
| Manufacturer | Bulova Corporation |
| Manufacturer  | Bulova Corporation |
| Manufacturer Part Number | 98A177 |
| Model Name | 98A177 |
| Model Number | 98A177 |
| Pattern | Solid |
| Power Source | Automatic |
| Product Dimensions  | 15.01 x 15.01 x 15.01 cm; 110 g |
| Shape | Round |
| Sport Type | Swimming |
| Strap Type | silicone |
| Style Name | Maquina |
| Theme | Sports |
| UPC | 042429547964 |
| Unit Count | 1 Count |
| Watch Movement Type | Automatic |
| Water Resistance Depth | 330 Feet |
| Water Resistance Level | Water Resistant |

## Images

![Bulova Men's Watch, Automatic - 98A178 - Image 1](https://m.media-amazon.com/images/I/613akKdNsYL.jpg)
![Bulova Men's Watch, Automatic - 98A178 - Image 2](https://m.media-amazon.com/images/I/810S+cwp8XL.jpg)
![Bulova Men's Watch, Automatic - 98A178 - Image 3](https://m.media-amazon.com/images/I/41vvTXd0ZnL.jpg)

## Available Options

This product comes in different **Color, Style** options.

## Questions & Answers

**Q: What is the coverage on my Bulova timepiece?**
A: Bulova timepieces have been engineered to provide years of use with minimal need for service. In the unlikely event that service is needed, your timepiece is covered for three years. For more details visit brand website.

**Q: Where can I find an instruction manual for my Bulova timepiece?**
A: See our Standard Manual on the brand's website to read general information about how to set and maintain your watch.

**Q: Where can I purchase additional links/bands?**
A: You may purchase replacement straps and/or additional watch links by contacting our parts department at brand's website.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by R***O on 12 December 2021*

Tudo certo

### ⭐⭐⭐⭐⭐ Review
*by M***E on 23 October 2023*

Beautiful ..elegant extremely well designed time piece. Very solid and heavy, built like a tank ! Yes worth the price. Thankyou bulova.

### ⭐⭐⭐⭐⭐ Review
*by B***S on 12 November 2025*

Relógio de excelente qualidade!

## Frequently Bought Together

- Bulova Men's Watch, Automatic - 98A178
- JOREST Watch Repair Tool Kit Professional, for Watch Back and Link Removal & Battery Replacement & Strap Adjustment, Screwdriver Set, Opening Tool, Cleaning Kit, Case Opener
- JOREST Watch Pin Hunting, Watch Repair Kit, Watch Tool to Adjust and Replace and Punch the Watch Strap, with User Manual and Pin

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**Shop now:** [https://www.desertcart.co.za/products/263525728-bulova-mens-watch-automatic-98a178](https://www.desertcart.co.za/products/263525728-bulova-mens-watch-automatic-98a178)

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-04-23*