---
product_id: 253749737
title: "NEW YORK Sensational Color Drama Lip Liners - 2.5 g, 520 Light it Up"
brand: "maybelline"
price: "R298"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Maybelline"
url: https://www.desertcart.co.za/products/253749737-new-york-sensational-color-drama-lip-liners-2-5-g
store_origin: ZA
region: South Africa
---

# 24-hour wear high pigment intensity hydrating shea butter NEW YORK Sensational Color Drama Lip Liners - 2.5 g, 520 Light it Up

**Brand:** maybelline
**Price:** R298
**Availability:** ✅ In Stock

## Summary

> 💄 Light It Up: Bold lips that don’t quit, from AM meetings to after-hours glam!

## Quick Answers

- **What is this?** NEW YORK Sensational Color Drama Lip Liners - 2.5 g, 520 Light it Up by maybelline
- **How much does it cost?** R298 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/253749737-new-york-sensational-color-drama-lip-liners-2-5-g)

## Best For

- maybelline enthusiasts

## Why This Product

- Trusted maybelline brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Creamy Glide:** Smooth, easy application with a luxuriously creamy texture for precision and comfort.
- • **Hydration Boost:** Infused with nourishing shea butter to keep lips moisturized and soft all day.
- • **All-Day Boldness:** Experience vibrant, long-lasting color that stays flawless for 24 hours.
- • **Trend-Ready Shades:** Pop on-trend colors that elevate your look with a modern, urban edge.
- • **Kiss-Proof Confidence:** Smudge-resistant formula that keeps your lip line perfect through every moment.

## Overview

Maybelline New York Sensational Color Drama Lip Liner in 'Light It Up' delivers 24-hour intense, high-pigment color with a creamy, hydrating formula enriched with shea butter. Designed for easy, smooth application, this paraben-free lip liner offers full coverage and a long-wear, kiss-proof finish, making it a must-have for professionals seeking vibrant, lasting lip definition.

## Description

Maybelline New York is one of the global cosmetics brand and is available in over 129 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulas with on-trend expertise to create accessible cosmetics with a cool, urban edge and a spirited style. Maybelline New York is also the official sponsor of New York Mercedes-Benz Fashion Week.

Review: Love this pencil! - Very vibrant color, stays on for a very long time, kiss proof. Love it, will order again
Review: Smooth and Creamy - Great little liner! Goes on smooth

## Features

- Color Drama lip liner by Maybelline
- 24 hour intensity
- Enhance your lips with pop on trend shades
- Creamy texture
- Designed to be easy to use

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00MYYU8Q6 |
| Additional Features | moisturising |
| Age Range Description | Adult |
| Best Sellers Rank | #6,913 in Beauty ( See Top 100 in Beauty ) #35 in Lip Liners |
| Brand | MAYBELLINE |
| Brand Name | MAYBELLINE |
| Color | Light It Up |
| Colour | Light It Up |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.3 out of 5 stars 6,671 Reviews |
| Finish Types | Cream |
| Finish type | Cream |
| Global Trade Identification Number | 03600531030124 |
| Is the Item Heat Sensitive? | Yes |
| Item Dimensions | 12 x 12 x 113 centimeters |
| Item Form | Pencil |
| Item Weight | 8 Grams |
| Item form | Pencil |
| Lip Color Intensity | High Pigment |
| Lip Color Shade Depth | Light |
| Lip Color Type | Lipstick |
| Manufacturer | L'Oreal Paris |
| Manufacturer Part Number | 3600531054960 |
| Material Type Free | Paraben Free |
| Model Number | 3600531030124 |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | Hydrating |
| Product benefits | Hydrating |
| Skin Tone | Light |
| Skin Type | Bright |
| Special Ingredients | Shea Butter |
| Special ingredients | Shea Butter |
| Specialty | Long Wear |
| Target Audience | Women |
| UPC | 778714152543 |
| Unit Count | 2.5 Grams |

## Product Details

- **Brand:** MAYBELLINE
- **Colour:** Light It Up
- **Finish type:** Cream
- **Item form:** Pencil
- **Product benefits:** Hydrating

## Images

![NEW YORK Sensational Color Drama Lip Liners - 2.5 g, 520 Light it Up - Image 1](https://m.media-amazon.com/images/I/71BR0jnKkGL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Love this pencil!
*by D***E on 16 April 2023*

Very vibrant color, stays on for a very long time, kiss proof. Love it, will order again

### ⭐⭐⭐⭐⭐ Smooth and Creamy
*by K***K on 15 November 2021*

Great little liner! Goes on smooth

### ⭐⭐⭐⭐ Nice
*by H***A on 9 August 2019*

Nice but color is very bright for me

## Frequently Bought Together

- Maybelline Color Drama Intense Velvet Lip Pencil 520 Light It Up
- e.l.f. Cream Glide Lip Liner, Shape & Sculpt Lips, High-Pigment Pencil, Semi-Matte Finish, Vegan & Cruelty-Free, Truth or Bare

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**Shop now:** [https://www.desertcart.co.za/products/253749737-new-york-sensational-color-drama-lip-liners-2-5-g](https://www.desertcart.co.za/products/253749737-new-york-sensational-color-drama-lip-liners-2-5-g)

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-09-23*