---
product_id: 211492493
title: "Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse"
brand: "pureology"
price: "R876"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Pureology"
url: https://www.desertcart.co.za/products/211492493-pure-volume-shampoo-for-flat-fine-colour-treated-hair-adds
store_origin: ZA
region: South Africa
---

# Vegan & sulfate-free formula Color protection power Weightless volume boost Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse

**Brand:** pureology
**Price:** R876
**Availability:** ✅ In Stock

## Summary

> 💁‍♀️ Elevate your hair game with weightless volume and vibrant color — because flat hair is so last season!

## Quick Answers

- **What is this?** Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse by pureology
- **How much does it cost?** R876 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/211492493-pure-volume-shampoo-for-flat-fine-colour-treated-hair-adds)

## Best For

- pureology enthusiasts

## Why This Product

- Trusted pureology brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Aromatherapy Infusion:** Invigorating blend of pink grapefruit, wild rose, and cedarwood to elevate your daily hair ritual.
- • **Color-Lock Technology:** Protects and extends the vibrancy of your color-treated hair, keeping your look fresh longer.
- • **Pure & Powerful Cleanse:** Sulfate-free, silicone-free, and paraben-free for a gentle yet effective scalp refresh without stripping color.
- • **Airy Volume, Zero Weight:** Transforms flat, fine hair with a body-boosting, lightweight formula that moves naturally.
- • **Vegan & Conscious Beauty:** Crafted with a 100% vegan formula that aligns with your ethical lifestyle and eco-aware choices.

## Overview

Pureology Pure Volume Shampoo is a sulfate-free, vegan formula designed specifically for flat, fine, color-treated hair. It delivers weightless volume and exceptional color protection while gently cleansing with a rich, creamy lather. Infused with an uplifting aromatherapy blend, this shampoo enhances fullness and movement without compromising hair health or ethical values.

## Description

Product Description Luxurious, lightweight, rich-lather Shampoo. This creamy and gentle system of shampoo and conditioner enhances volume and restores movement to flat, fine, colour-treated hair. Ingredients Aqua, cocamidopropyl betaine, disodium laureth sulfosuccinate, sodium lauryl sulfoacetate, sodium lauroyl sarcosinate, sodium chloride, glycol,disterate, ppg-5-keteth-20, sodium polystyrene sulfonate, decyl glucoside, parfum, propylene glycol, oleate, propylen glycol, coco-betaine Ane Peg-6 caprylic glycerides, glycerin, hydroxypropyltrimonium hydrolyzed wheat protein, helianthus annuus seed extract. Directions Apply a dime-sized amount to wet hair on the scalp, emulsify in a lather and work to the extremes focusing on cleansing the scalp first. Rinse. Repeat for additional cleaning. Safety Warning For external use only. Avoid contact with eyes. Keep away from naked flame or direct heat sources.

Review: Good - Was good for my extentions
Review: Volumises fine hair - Great weightless shampoo that gives great volume to fine hair

## Features

- Body-boosting formula infuses hair with airy movement,
- Provides fullness and extraordinary color protection
- Aromatherapy blend of pink grapefruit, wild rose, and cedarwood.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B08918B4NQ |
| Active Ingredients | Salicylic Acid |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Volumizing shampoo for, flat hair. Provides additional detangling. Offers enhanced volume.Guarantees longer lasting colour.Sulfate free.Silicone free.Paraben free. |
| Best Sellers Rank | 8,493 in Beauty ( See Top 100 in Beauty ) 539 in Shampoos (Beauty) |
| Brand | PUREOLOGY |
| Brand Name | PUREOLOGY |
| Customer Reviews | 3.9 out of 5 stars 4,835 Reviews |
| Global Trade Identification Number | 00884486437761 |
| Hair Type | Chemically Treated |
| Hair type | Chemically Treated |
| Item Dimensions | 42 x 64 x 184 millimetres |
| Item Form | Foam |
| Item Weight | 250 Grams |
| Item form | Foam |
| Liquid Volume | 9 Fluid Ounces |
| Manufacturer | Pureology |
| Manufacturer Part Number | P1870600 |
| Material Type Free | Sulphate Free, vegan |
| Model Number | P1870600 |
| Number of Items | 1 |
| Other Special Features of the Product | Vegan |
| Recommended Uses For Product | Restores,Volume |
| Scent | Unscented |
| Scent Name | Unscented |
| Suitable Hair Colour | All Hair Colours |
| UPC | 884486437761 |
| Unit Count | 266.0 millilitre |

## Product Details

- **Age range (description):** Adult
- **Brand:** PUREOLOGY
- **Hair type:** Chemically Treated
- **Item form:** Foam
- **Scent:** Wild Rose, Grapefruit

## Images

![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 1](https://m.media-amazon.com/images/I/51UfUc2qIrL.jpg)
![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 2](https://m.media-amazon.com/images/I/71M0hyXhQxL.jpg)
![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 3](https://m.media-amazon.com/images/I/81dfVKgGyJL.jpg)
![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 4](https://m.media-amazon.com/images/I/81DssNa3TLL.jpg)
![Pure Volume, Shampoo, For Flat, Fine, Colour-Treated Hair, Adds Weightless Volume, Vegan Formulas, Sulphate Free for a Gentle Cleanse - Image 5](https://m.media-amazon.com/images/I/81rey2h4TcL.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: Who is Pure Volume for?**
A: Pure Volume shampoo and conditioner are for those with fine and limp color-treated hair who are looking to add maximum volume and body.

**Q: What is the main ingredient in Strength Cure Blonde?**
A: The main ingredients in Pure Volume are wheat protein and eucalyptus leaf extract. The wheat protein adds volume, while the eucalyptus leaf extract supports hair follicles for optimal growth.

**Q: How does Pure Volume work?**
A: Pure Volume shampoo clarifies the hair of oil and build-up allowing for maximum volume and enhanced movement in flat, limp hair. Pure Volume conditioner strengthens hair and renews shine.

**Q: Is this sulphate-free?**
A: Yes, all Pureology shampoos are sulphate-free to allow for a gentle cleanse.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good
*by S***A on 6 July 2026*

Was good for my extentions

### ⭐⭐⭐⭐⭐ Volumises fine hair
*by A***R on 4 November 2025*

Great weightless shampoo that gives great volume to fine hair

### ⭐ Disappointing
*by C***A on 24 June 2026*

★☆☆☆☆ I had high hopes for this shampoo given the brand’s reputation, but unfortunately it was one of the worst shampoos I’ve used. From the first wash, my hair felt extremely dry, rough and stripped of moisture. Instead of adding volume, it left my hair feeling brittle, tangled and difficult to manage. After a few uses, I noticed significantly more breakage than usual and my hair looked dull rather than healthy. I followed the instructions and used my usual conditioner, but it made little difference. For a premium-priced product, I expected much better results. This shampoo may work for some hair types, but if your hair is fine, colour-treated or prone to dryness, I would be cautious. Sadly, it left my hair in worse condition than before I started using it.

## Frequently Bought Together

- Pureology Pure Volume Shampoo - For Flat, Fine, Color-Treated Hair, Adds Lightweight Volume and Body, Clarifies Buildup, Sulfate-Free & Vegan
- Pureology Style + Protect Instant Levitation Mist For Fine, Color-Treated Hair - Volumizes Without Weighing Down, Sulfate-Free & Vegan
- Pureology Strength Cure Shampoo - For Damaged and Color-Treated Hair, Fortifies & Strengthens Hair, Sulfate-Free & Vegan

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-08-03*