--- product_id: 19210694 title: "Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free" brand: "urban decay" price: "R987" currency: ZAR in_stock: true category: "Urban Decay" url: https://www.desertcart.co.za/products/19210694-urban-decay-subversion-lash-conditioning-primer-for-mascara-length-volume store_origin: ZA region: South Africa --- # Lash-thickening creamy coat Paraben & fragrance-free formula 8.47 ml nourishing liquid Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free **Brand:** urban decay **Price:** R987 **Availability:** βœ… In Stock ## Summary > πŸ‘οΈβ€πŸ—¨οΈ Unlock your boldest lashes yet β€” because your eyes deserve the spotlight! ## Quick Answers - **What is this?** Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free by urban decay - **How much does it cost?** R987 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/19210694-urban-decay-subversion-lash-conditioning-primer-for-mascara-length-volume) ## Best For - urban decay enthusiasts ## Why This Product - Trusted urban decay brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - β€’ **Clean Beauty:** Paraben-free, fragrance-free, and cruelty-free for guilt-free glam. - β€’ **Perfect Prep:** Preps lashes perfectly for layering with mascara and eyeliner for a bold, wide-eyed look. - β€’ **Multi-Use Magic:** Doubles as a brow gel for versatile, on-the-go beauty hacks. - β€’ **Nourish & Protect:** Infused with panthenol and Vitamin E to strengthen and condition natural lashes. - β€’ **Lash-Boosting Power:** Creamy primer that thickens lashes from root to tip for dramatic volume and length. ## Overview Urban Decay Subversion Lash Conditioning Primer is a creamy, buildable eyelash primer that thickens and lengthens lashes while nourishing them with panthenol and Vitamin E. This paraben-free, fragrance-free, and cruelty-free formula preps lashes for mascara application, enhancing volume and creating a dramatic, wide-eyed effect. It also doubles as a brow gel, making it a versatile addition to any beauty routine. ## Description desertcart.com: Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free : Beauty & Personal Care ## Features - MASCARA PRIMER: Urban Decay Subversion Eyelash Primer is a conditioning and protective mascara primer that preps lashes for ultimate volume and length. This creamy eyelash primer coats lashes from root to tip for a lash-thickening effect creating a dramatic eyelash look. - THICKENS LASHES: The eye lash primer's creamy formula coats lashes from root to tip, delivering a lash-thickening effect for visibly longer, volumized lashes. - NOURISHING INGREDIENTS: Made with protective panthenol and conditioning Vitamin E, this paraben-free, fragrance-free, and cruelty-free mascara primer strengthens your natural lashes for the perfect wide-eyed mascara look. - PRO TIP: Can double as a brow gel in a pinch for versatile beauty use. - COMPLETE YOUR EYE MAKEUP LOOK: Apply Subversion Lash Primer before layering Perversion Volumizing Mascara for a bold, false-lash effect. Pair with Urban Decay’s 24/7 Glide-On Eyeliner Pencil for the ultimate eye look. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B015VO0BDK | | ASIN | B015VO0BDK | | Best Sellers Rank | #37,807 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #61 in Eyelash Primers | | Brand Name | URBAN DECAY | | Color | White | | Container Type | Tube | | Coverage | buildable | | Customer Reviews | 4.6 4.6 out of 5 stars (1,182) | | Item Dimensions | 1 x 1 x 3.5 inches | | Item Form | Liquid | | Item Volume | 8.47 ml | | Item Weight | 7.94 g | | Manufacturer | Urban Decay | | Manufacturer | Urban Decay | | Manufacturer Part Number | unknown | | Material Type Free | Animal By-Product Free, Paraben Free | | Number of Items | 1 | | Other Special Features of the Product | Long-Wearing, Non-Flaking, Not Tested On Animals, Unscented, Washable | | Package Type Name | Box | | Product Benefits | Made with protective panthenol and conditioning Vitamin E, this mascara primer strengthens your natural lashes for the perfect wide-eyed mascara look. | | Product Dimensions | 1 x 1 x 3.5 inches; 0.28 ounces | | Skin Tone | Fair | | Skin Type | Combination, Dry, Normal, Oily | | Specialty | not-tested-on-animals | | UPC | 604214922631 | | UPC | 604214922631 | | Water Resistance Level | Not Water Resistant | ## Product Details - **Brand:** URBAN DECAY - **Color:** White - **Item Form:** Liquid - **Special Feature:** Long-Wearing, Non-Flaking, Not Tested On Animals, Unscented, Washable ## Images ![Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free - Image 1](https://m.media-amazon.com/images/I/6106prKeW+L.jpg) ![Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free - Image 2](https://m.media-amazon.com/images/I/81l7TZqLjAL.jpg) ![Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free - Image 3](https://m.media-amazon.com/images/I/71cmYxZ0oLL.jpg) ![Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free - Image 4](https://m.media-amazon.com/images/I/71g6dBd7J6L.jpg) ![Urban Decay Subversion Lash Conditioning Primer for Mascara Length + Volume | Lash-thickening Effect, Preps + Conditions Natural Eyelashes, Nourishing Panthenol + Vitamin E, Paraben-free, Fragrance-free - Image 5](https://m.media-amazon.com/images/I/61X3jXrGlvL.jpg) ## Questions & Answers **Q: What are the ingredients?** A: Hi there - Thank you for reaching out about Subversion Eyelash Primer. This product includes the following ingredients: Aqua (Water/Eau), C18-36 Acid Triglyceride, Synthetic Wax, Myristic Acid, Stearic Acid, Bis-Diglyceryl Polyacyladipate-2, Butylene Glycol, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire de Carnuba), Glyceryl Stearate, Cera Alba (Beeswax/Cire D'abeille), Tromethamine, Phenoxyethanol, Hydroxyethylcellulose, Xanthan Gum, Caprylyl Glycol, Hydrogenated Lecithin,Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire de Candelilla), Simethicone, Hexylene Glycol, Sodium Dehydroacetate, Disodium EDTA, Tocopheryl Acetate, Tocopherol, Ascorbyl Palmitate, Panthenol. We hope this is helpful! **Q: After applying in a white color, does it dry to a clear color? I want to use in my eyebrows.** A: No, it stays white until you apply mascara. I use it for volume/length. **Q: Is this primer washable (soap & water) or do you need makeup remover?** A: I use eye makeup remover for this and my mascara (Clinique gentle eye makeup remover works well). **Q: this primer is colorless?** A: Another person stated that this goes on as WHITE. Being u r using it 2 build up your lashes, being able 2 c where the primer IS, highly beneficial. Once the white is gone, u have achieved its purpose. Adding some girth to your lashes. ## Frequently Bought Together - Urban Decay Subversion Lash Primer, Lengthening & Volumizing Mascara Primer, Protects & Conditions Natural Eyelashes, Nourishing Panthenol & Vitamin E, Cruelty-free, Paraben-free - 0.28 fl oz - Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil - Smudge-Proof, Transfer-Proof, Up to 16HR Wear, Smooth No-Tug Formula, Hydrating Liner With Vitamin E & Jojoba Oil - 0.04 Oz - Urban Decay Eyeshadow Primer Potion - Smooth Eye Makeup Base, Crease-free Eyeshadow, Waterproof & Long-lasting Nude Eye Primer, Universal for All Skin Tones, More Vibrant Color, Paraben-free, Vegan --- ## Why Shop on Desertcart? - πŸ›’ **Trusted by 1.3+ Million Shoppers** β€” Serving international shoppers since 2016 - 🌍 **Shop Globally** β€” Access 737+ million products across 21 categories - πŸ’° **No Hidden Fees** β€” All customs, duties, and taxes included in the price - πŸ”„ **15-Day Free Returns** β€” Hassle-free returns (30 days for PRO members) - πŸ”’ **Secure Payments** β€” Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** β€” Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.co.za/products/19210694-urban-decay-subversion-lash-conditioning-primer-for-mascara-length-volume](https://www.desertcart.co.za/products/19210694-urban-decay-subversion-lash-conditioning-primer-for-mascara-length-volume) --- *Product available on Desertcart South Africa* *Store origin: ZA* *Last updated: 2026-08-14*