---
product_id: 152229515
title: "WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm"
brand: "colorcharm"
price: "R294"
currency: ZAR
in_stock: true
reviews_count: 13
category: "Colorcharm"
url: https://www.desertcart.co.za/products/152229515-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage
store_origin: ZA
region: South Africa
---

# Up to 45 min develop time for perfect tone 61 mixable shades for endless style Liquifuse tech for deep saturation WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm

**Brand:** colorcharm
**Price:** R294
**Availability:** ✅ In Stock

## Summary

> 🎨 Unlock your true color potential with WELLA Color Charm!

## Quick Answers

- **What is this?** WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm by colorcharm
- **How much does it cost?** R294 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/152229515-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage)

## Best For

- colorcharm enthusiasts

## Why This Product

- Trusted colorcharm brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Flawless Gray Coverage:** Say goodbye to grays with 100% saturation and uniform color
- • **Vibrant & Long-Lasting:** Enjoy up to 43% more shine and fade-resistant brilliance
- • **Gentle on Sensitive Skin:** Formulated with a soft floral fragrance that won’t irritate your scalp
- • **Quick & Easy Application:** Simple 1:2 mix ratio and fast 15-minute initial development for busy pros
- • **Endless Color Possibilities:** 61 intermixable shades across 5 tonal families to match your vibe

## Overview

WELLA Color Charm Permanent Liquid Hair Color uses advanced Liquifuse Technology to deliver vibrant, fade-resistant color with excellent gray coverage. Offering 61 mixable shades across five tonal families, it provides customizable, long-lasting results with up to 43% more shine. Designed for all hair types and sensitive scalps, it features a gentle floral scent and a straightforward 1:2 mix ratio for quick, professional-quality application.

## Description

Buy COLORCHARM Permanent Liquid Hair Color for Gray Coverage| 005WV Cinnamon| 1.4 Fl Oz on desertcart.com ✓ FREE SHIPPING on qualified orders

Review: Lasting color - I love this color line because it's long lasting and colors grays very well. Doesn't dry out my hair and the color is uniform ,it doesn't grab dry spots and over saturate my hair. I have sensitive skin and this doesn't break my scalp out .I love it
Review: Color - Love the color

## Features

- Wella colorcharm’s Liquifuse Technology saturates each strand for excellent gray coverage providing up to 43% more shine (vs. untreated hair).
- Vibrant, long lasting, fade resistant results. Excellent gray coverage
- 61 easily intermixable shades come in 5 tonal families - neutral, ash, gold, warm and red providing endless color possibilities
- Mix Ratio: 1 part haircolor, 2 parts developer. Develop for 15 minutes, then process up to an additional 30 minutes
- Gentle floral fragrance

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07Q47Y82H |
| ASIN  | B07Q47Y82H |
| Best Sellers Rank | #59,859 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #477 in Hair Color |
| Brand Name | COLORCHARM |
| Color | 005WV Cinnamon |
| Container Type | Bottle |
| Customer Reviews | 4.7 4.7 out of 5 stars (564) |
| Full Cure Time | 15 Minutes |
| Global Trade Identification Number | 00070018106117 |
| Hair Type | All |
| Item Form | Liquid |
| Item model number  | 99240013914 |
| Manufacturer | Coty Inc. (WELLA Color Charm) |
| Manufacturer  | Coty Inc. (WELLA Color Charm) |
| Material Features | fade resistant |
| Number of Items | 1 |
| Product Benefits | Vibrant, long lasting, fade resistant results. Excellent gray coverage |
| Product Dimensions  | 1.87 x 0.97 x 3.66 inches; 2.08 ounces |
| UPC | 070018106117 |
| UPC  | 070018106117 |
| Unit Count | 1.4 Fluid Ounces |

## Product Details

- **Brand:** COLORCHARM
- **Color:** 005WV Cinnamon
- **Item Form:** Liquid
- **Package Information:** Bottle
- **Product Benefits:** Vibrant, long lasting, fade resistant results. Excellent gray coverage

## Images

![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm - Image 1](https://m.media-amazon.com/images/I/91ThNhhXqvL.jpg)
![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm - Image 2](https://m.media-amazon.com/images/I/712vATTQRPL.jpg)
![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm - Image 3](https://m.media-amazon.com/images/I/91qryrls7RL.jpg)
![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm - Image 4](https://m.media-amazon.com/images/I/81dHYkoEmYL.jpg)
![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm - Image 5](https://m.media-amazon.com/images/I/91HcWJDzCyL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Lasting color
*by T***L on February 12, 2025*

I love this color line because it's long lasting and colors grays very well. Doesn't dry out my hair and the color is uniform ,it doesn't grab dry spots and over saturate my hair. I have sensitive skin and this doesn't break my scalp out .I love it

### ⭐⭐⭐⭐⭐ Color
*by J***Y on August 10, 2025*

Love the color

### ⭐⭐⭐⭐⭐ Works perfect. Great
*by M***S on September 28, 2025*

Works perfect. Great

## Frequently Bought Together

- WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Warm
- COLORCHARM Cream Hair Color Developer| 10 Volume |For Optimal Gray Blending and Rich| Multi-Dimensional End Results| 15.4 Fl Oz
- COLORCHARM Demi Permanent Hair Color, Hair Dye for Gray Hair Coverage, Adds Gloss, 2 oz

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**Shop now:** [https://www.desertcart.co.za/products/152229515-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage](https://www.desertcart.co.za/products/152229515-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage)

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*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-03-03*