---
product_id: 117343845
title: "COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color"
brand: "colorcharm"
price: "R317"
currency: ZAR
in_stock: true
category: "Colorcharm"
url: https://www.desertcart.co.za/products/117343845-colorcharm-permanent-liquid-hair-color-up-to-100-gray-coverage
store_origin: ZA
region: South Africa
---

# Up to 45 min processing for lasting color 62 mixable shades across 5 tonal families Liquifuse tech for deep saturation COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color

**Brand:** colorcharm
**Price:** R317
**Availability:** ✅ In Stock

## Summary

> 🎨 Unlock your true color potential with COLORCHARM — because your hair deserves the spotlight.

## Quick Answers

- **What is this?** COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color by colorcharm
- **How much does it cost?** R317 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.za](https://www.desertcart.co.za/products/117343845-colorcharm-permanent-liquid-hair-color-up-to-100-gray-coverage)

## Best For

- colorcharm enthusiasts

## Why This Product

- Trusted colorcharm brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Vibrant & Fade-Resistant:** Enjoy up to 43% more shine and color that stays true wash after wash.
- • **Effortless Shade Selection:** Color-coded system simplifies picking your perfect tone every time.
- • **Pleasant Floral Experience:** Gentle fragrance makes coloring a treat, not a chore.
- • **Flawless 100% Gray Coverage:** Say goodbye to stubborn grays with salon-grade precision.
- • **Salon-Quality Results at Home:** Professional liquid formula that’s easy to mix and apply.

## Overview

COLORCHARM Permanent Liquid Hair Color uses advanced Liquifuse Technology to deeply saturate hair strands, delivering vibrant, long-lasting color with up to 100% gray coverage. With 62 intermixable shades across five tonal families and a gentle floral scent, it offers salon-quality results that are easy to achieve at home. Fade-resistant and rich in shine, this liquid formula ensures consistent, professional-grade color every time.

## Description

Buy COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color on desertcart.com ✓ FREE SHIPPING on qualified orders

## Features

- Wella colorcharm’s Liquifuse Technology saturates each strand for excellent gray coverage providing up to 43% more shine (vs. untreated hair).
- Vibrant, long lasting, fade resistant results. Excellent gray coverage
- 62 easily intermixable shades come in 5 tonal families - neutral, ash, gold, warm and red providing endless color possibilities
- Mix Ratio: 1 part haircolor, 2 parts developer. Develop for 15 minutes, then process up to an additional 30 minutes
- Gentle floral fragrance

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07Q5C27VR |
| ASIN  | B07Q5C27VR |
| Best Sellers Rank | #18,251 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #185 in Hair Color |
| Brand Name | COLORCHARM |
| Color | 050 Cooling Violet |
| Container Type | Box |
| Customer Reviews | 4.6 4.6 out of 5 stars (1,926) |
| Global Trade Identification Number | 00070018106414 |
| Hair Color Permanence | Permanent |
| Hair Type | Normal |
| Item Form | Liquid |
| Item Weight | 1.28 ounces |
| Item model number  | 99240013929 |
| Manufacturer | COLORCHARM |
| Manufacturer  | COLORCHARM |
| Manufacturer Part Number | 99240013929 |
| Material Features | Fade resistant |
| Model Number | 99240013929 |
| Number of Items | 1 |
| Product Benefits | Vibrant, long lasting, fade resistant results. Excellent gray coverage |
| Product Dimensions  | 1.87 x 0.97 x 3.66 inches; 1.28 ounces |
| Recommended Uses For Product | salon |
| UPC | 070018106414 |
| UPC  | 070018106414 |
| Unit Count | 1.4 Fluid Ounces |

## Product Details

- **Brand:** COLORCHARM
- **Color:** 050 Cooling Violet
- **Item Form:** Liquid
- **Package Information:** Box
- **Product Benefits:** Vibrant, long lasting, fade resistant results. Excellent gray coverage

## Images

![COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color - Image 1](https://m.media-amazon.com/images/I/81-QJ5snV9L.jpg)
![COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color - Image 2](https://m.media-amazon.com/images/I/71U3UTlyiaL.jpg)
![COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color - Image 3](https://m.media-amazon.com/images/I/91qryrls7RL.jpg)
![COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color - Image 4](https://m.media-amazon.com/images/I/81dHYkoEmYL.jpg)
![COLORCHARM Permanent Liquid Hair Color | Up to 100% Gray Coverage | Professional Hair Dye | Long-Lasting Vibrant Color - Image 5](https://m.media-amazon.com/images/I/91HcWJDzCyL.jpg)

## Available Options

This product comes in different **Color** options.

## Frequently Bought Together

- Color Charm Permanent Liquid Hair Color
- COLORCHARM Cream Hair Color Developers | For Optimal Gray Blending and Rich Multi-Dimensional End Results | Various Sizes
- COLORCHARM Demi Permanent Hair Color - Gloss, Refresh & Tone - 2 Fl Oz

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.co.za/products/117343845-colorcharm-permanent-liquid-hair-color-up-to-100-gray-coverage](https://www.desertcart.co.za/products/117343845-colorcharm-permanent-liquid-hair-color-up-to-100-gray-coverage)

---

*Product available on Desertcart South Africa*
*Store origin: ZA*
*Last updated: 2026-07-27*